Matt Dixon is a World Class Triathlon Coach, former Professional Triathlete, Elite Swimmer and an Exercise Physiologist. As the founder and under Matt's guidance, Purple Patch Fitness have recorded 350 Professional Ironman and Ironman 70.3 victories and podiums including multiple World Championships, including Australian and former guest, Tim Reed’s 70.3 Ironman World Championship title. Matt’s distinct performance methodology focuses on integrating performance into time-starved life, which has made him highly sought after as a resource amongst the industry for years. Matt is the author of two books, “The Well-Built Triathlete” and “Fast Track Triathlete” and a regular contributor to sports magazines and publications, an Ironman master coach alongside some corporate speaking to major companies on performance and leadership. In this episode Matt touches on the Purple Patch pillars of performance, the concept of soul-filling sessions and why it's important, the difference between purpose and goal setting, the concept of the inner animal and the heads-up display, and Matt challenges us to be an assassin of truth for looking at where we are at now. Show Sponsor: Polar are a sports technology company who build world class heart rate monitors and GPS watches for people who take their health, fitness and sports performance seriously. Coming from the heart of the Nordics, they have the experience, insight, and history of quality, design and innovation which is unparalleled. Worn by some of the best athletes on the planet, we’re very excited to have Polar as a partner here so you can also access their heart rate monitors, watches and training platform. Polar are very excited to announce that they are launching two stunning new-generation running watches, the Polar Pacer and Polar Pacer Pro. As a starting bonus, the team at Polar are offering 15% off. If it’s time for you to check out a new heart rate monitor or watch to help improve your performance, head across to Polar.com and use the code TPPS on selected products. Join the The Physical Performance Show LEARNINGS membership through weekly podcasts | Patreon If you enjoyed this episode of The Physical Performance Show please hit SUBSCRIBE for to ensure you are one of the first to future episodes. Jump over to The Physical Performance Show - https://physicalperformanceshow.com/ for more details. Follow @Brad_Beer Instagram & Twitter The Physical Performance Show: Facebook, Instagram, & Twitter (@tppshow1) Please direct any questions, comments, and feedback to the above social media handles.