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Enterprise Marketer
The Pop-Marketing Podcast
Pop-Marketing sits at the crossroads of popular culture and brand marketing. Every week we interview the marketers behind popular culture, academics that study popular culture and fandom or creators of culture to get the inside scoop of how to harness the power of popular culture to make stuff people actually choose to spend time with. It's a trip, give it a listen.
Listen now
Ratings & Reviews
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5.0 stars from 7 ratings
Marketing at its Finest!
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“Listened to episode “Perks of the Early Adopter in Social Media”. Love your energy! The enthusiasm you bring shines through in this show. The announcer is too epic!
Enjoyed this interview with Brendon Gahan. Learned a lot about social media strategy and influencer marketing. Early adoption is...”Read full review »
Jerome Shaw 🤲🏾 via Apple Podcasts ·
United States of America ·
04/29/21
Interesting and Compelling
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“Joe interviewing skills are so good. The content is thoughtful, inspiring and well researched. Excellent insight on companies and why they are so obsessed with understanding where culture is. 5 stars for “The Pop Marketing” Looking forward for more episodes”
Vanessa Jones287 via Apple Podcasts ·
United States of America ·
04/28/21
Insightful and entertaining
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“I love this podcast! Fun, compelling and relevant. Joe does a great job of capturing what’s happening in the zeitgeist and then explaining how it got there. Keep the content coming!”
xxTexasHammerxx via Apple Podcasts ·
United States of America ·
08/01/20
Recent Episodes
This week we're talking with Ian Baer, founder & Chief Soothsayer at Sooth. We discuss finding the human within our marketing data, the power of nostalgia & popular culture in our marketing & the differences between a spokesperson and a brand advocate. Had a blast taking with Ian and...
Published 02/09/24
Published 02/09/24
Will Campbell, a co-founder and CEO of Quantasy, joins me on the podcast this week to discuss how modern marketing is now a blend of advertising, technology, entertainment and culture. It's not just talk, Will has proved this cocktail over and over with client's like Lionsgate, NC, Sony, Honda,...
Published 02/07/24
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See hourly chart positions and more than 30 days of history.
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