We've all heard about the Jobs to Be Done framework - but do you know how to really make the most of it? We went straight to the source - Bob Moesta, who developed the approach alongside Harvard Business School's Clayton Christensen - to really get into the approach. In this episode, we cover:  How to get started with JTBD - and what to do after you've conducted a bunch of interviews.Case studies, including SAAS, candy bars, and selling houses.When not to use the approachAnd the mistakes...

If you’re starting a new role in product at whatever level, it can sometimes be difficult to get started, especially if you’re chucked in the deep end. In this week’s podcast episode, we speak with Leah Tharin, currently the Chief Product and Growth Officer at gotphotocom. She provides some insights on your first 90 days in a new product role, challenges the conventional wisdom of the 30, 60, 90-day plan,  and goes into the best ways to gain trust from your new team. Featured Links: Follow...

Listen to our conversation with Ipsita Basu, Product Management Leader at BILL all about rediscovering our passion in product. In this episode, Ipsita shares practical advice for product managers looking to get out of a rut and build innovative products that customers love. Featured Links: Follow Ipsita on LinkedIn | Bill | Read Ipsita's 'Product managers, stop being jaded' article at Mind The Product  Our Hosts Lily Smith enjoys working as a consultant product manager with early-stage and...

When you have questions about roadmaps, it pays to talk to someone who has spent way too much of her life thinking about them. Janna Bastow – co-founder of both Mind the Product and ProdPad joins us to give advice to anyone ready to break up with their roadmap. Featured Links: Follow Janna on Twitter and LinkedIn ｜  ProdPad on Twitter, and read more of her posts ｜ Troubleshooting Agile – Jeffery Fredrick & Douglas Squirrel’s episode of The Product Experience ｜Killing Zombies – Lisa Long’s...

Tune into our latest conversation with  Dominique Jost, Head of Product at Doist. In this episode, we peel back the layers on why product managers are especially vulnerable to this modern malaise, with Dominic offering an enlightening breakdown of stressors and personal amplifiers that escalate work pressures into health hazards.  Featured Links: Follow Dominique on LinkedIn | Calmr Works self-care management tool | Work with Dominique at Doist | Buy 'Deep Work: Rules for Focussed Success in...

How much should you be charging? Are you leaving money on the table, or are you scaring away potential customers? Pricing strategy can be one of the biggest challenges for product people, so we asked Founders Factory coach Fanni Fejes to share some of the lessons she teaches founders. (Since we originally ran this episode, Fanni has moved on to take the Head of Product role at Bequest.) In this episode, listen to learn about: Having a good pricing strategyApplying anchor pricingUsing metrics...

This week on the podcast, we sit down with Yana Welinder, CEO of Kraftful. Yana shares insights into how today's product managers are transforming their roles by leveraging AI to create compelling user stories, fine-tuning financial models, and even hiring. As AI interfaces grow more intuitive, we navigate the importance of a product manager's openness to these advancements, the significant role AI plays in amplifying diverse customer feedback, and the ongoing responsibility of product...

In our latest episode on The Product Experience, we delve into a great discussion with Katie Marcus, Product Lead at Progression. Katie gives us a deep insight into the trials and tribulations of fostering continuous discovery within a B2B environment and the start-up space.  Featured Links: Follow Katie on LinkedIn | Progression | Katie's 'Lessons learnt from a quarter of continuous discovery' feature | Tools: Maze / Dovetail / Supernormal / Mixpanel / Flipper  Our Hosts Lily Smith enjoys...

For many of us in product, building products that have long-lasting impacts on people's lives is the dream. In this episode, we speak to Omer Kaplan from Sonara Health. We discuss his mission in forging a path in healthcare technology to combat the opioid crisis. We also explore the principles of equity-first design and the meticulous testing strategies that ensure their technology serves everyone effectively. Featured Links: Follow Omer on LinkedIn and Facebook | Sonara Health | The Lancet...

Join us on this week's podcast for a conversation with Nesrine Changuel, Senior Product Manager at Google, as she shares key insights on how we can delight users.  Featured Links: Follow Nesrine on LinkedIn | Nesrine's website | 'The Emotion Wheel: What it is and How to Use it' piece by Hokuma Karimova | 'Keeping Track of Your HEART' - Tomer Sharon on The Product Experience | 'The HaTS - Happiness Tracking Survey' feature by Prasanta Kumar Mohanty Our Hosts Lily Smith enjoys working as a...

Join us on this week's podcast episode with Todd Olson, CEO and Co-Founder of Pendo. We venture into the world of AI, software, and how launching AI-powered products can generate real outcomes for your business and customers.  Featured Links: Follow Todd on LinkedIn | Pendo | Register for AI Academy Lisbon 2024 

This week on the podcast, Kate Leto, Executive Product Leadership Coach, makes a return to the Product Experience spotlight. Join us as she shares insights on improving leadership, communication, conflict, and stakeholder management as a product leader.  Featured Links: Follow Kate on LinkedIn | Kate's website | Sign up for the 'Essential Coaching Skills for Product Leaders' course with Kate in March 2024 | 'Understanding the Circles of Influence, Concern, and Control' feature by Anna...

Liz Immer, brilliant Head of Product at Frontiers, brings a wealth of knowledge from the realm of behavioral science to the Product Experience podcast. Join us as Liz unravels the intricate connection between human behavior, product design, and team environments, offering a rare peek into the craft of creating products that don't just solve problems but align with the nuanced ways people think and act. Featured Links: Follow Liz on LinkedIn | Frontiers | Behavioural Economics: 'A 'Fresh'...

Crafting effective messaging is key for product success. In this podcast episode,  Diane Wierdu, Founder and Messaging Strategist for Lion Works, underscores the significance of this key element. In the realm of product management, Diane breaks down a step by step guide on effective messaging, while also providing insights on engaging customers and growing products.  Features Links: Follow Diane on LinkedIn | Lion Words | Product Messaging feature at PMA

Join us on this week's podcast with Dominik Busching, Head of Product Management at Tado. In this episode, Dominik guides us through the intricate landscapes of hardware product management. Featured Links: Follow Dominik on LinkedIn | Tado° | 'How to Build an IoT Product Roadmap' piece by Daniel Elizalde | Designing for Play - Melissa Pickering on The Product Experience podcast

This episode on The Product Experience unlocks the secrets to elevating your product management skills with insights from our distinguished guests Andrew Skotzko, Alex Watson, Liz Clow, and Daniel Stillman. Tune in to hear what some great product experts had to say! Featured Links: Follow Lily on LinkedIn and Twitter | Follow Randy on LinkedIn and Twitter | 'A well-rounded personal growth plan' feature at Mind The Product | Guests included in this episode: Andrew Skotzko, Daniel Stillman,...

In this exclusive episode of The Product Experience podcast, we bring together a diverse panel of product experts from around the world to share their invaluable insights on the essential aspects of recruiting top-notch product managers. Additionally, we delve into actionable tips for candidates seeking to distinguish themselves in the competitive landscape of the product job market. Join us for a compelling discussion featuring Mel McVeigh (VP Digital Product, Condé Nast), Namrata Sarmah...

Join us for our conversation with Diana Stepner, Head of Product at the Chan Zuckerberg Initiative. Diana shares a refreshing reminder that putting people at the heart of product management isn't just nice to have; it's essential. As Diana unfolds her journey from user experience research to leading product innovation, she champions a transformative approach that empowers individuals, fosters collaboration, and resonates deeply on a human level. Featured Links: Follow Diana on LinkedIn |...

What is the secret to exponential product growth? Daphne Tideman, Growth and Startup coach, joins us on the podcast this week. She discusses Product/market fit, the importance of business/channel models, and where companies go wrong when looking to grow their products. Featured Links: Follow Daphne on LinkedIn and Twitter | Daphne’s book ‘Growing Happy Clients’ | Read Daphne’s articles on Medium |  Reid Hoffman ‘Blitzscaling’ book | ‘Thriving In Hypergrowth’ – Cassidy Fein on The Product...

In this week's podcast episode, Tami Reiss, Product leader coach,  dissects the fundamental questions that guide successful product managers: envisioning the destination, understanding the current position, and strategically planning the next move.  Our conversation with Tami delves into her career journey, offering valuable insights on how product management principles influence not only team dynamics but also resonate within broader business contexts and individual career...

Tune into our conversation with Esther Weinberg to hear about how product people can deal with company transformation during times of turbulence. Featured Links: Follow Esther on LinkedIn and Twitter | The Ready Zone | Esther's article' The Power of a Reality Check, Moving from Reactive to Responsive' | Better.com CEO fires 900 employees over Zoom - CNN Business | Work Trend Index Report - Microsoft's latest research on the ways we work

Join us for an insightful conversation with Martin Eriksson,  EQT Product Partner and Co-founder of Mind the Product. Martin unveils The Decision Stack, a model to empower product teams in making more effective decisions. We dissect the five steps of this model, demonstrating the power of a defined vision, cohesive strategy, and an understanding of objectives, opportunities, and principles. Featured Links: Follow Martin on LinkedIn and mas.to | Martin's website | The Decision Stack | Buy...

Join us for an insightful conversation with Martin Eriksson,  EQT Product Partner and Co-founder of Mind the Product. Martin unveils The Decision Stack, a model to empower product teams in making more effective decisions. We dissect the five steps of this model, demonstrating the power of a defined vision, cohesive strategy, and an understanding of objectives, opportunities, and principles. Featured Links: Follow Martin on LinkedIn and mas.to | Martin's website | The Decision Stack | Buy...

Navigating the job market, finding your specialization, and making career decisions that suit your needs can be a complex process. That's why we sat down with HHoang Nguyen , Director of Product at Westwing, to dig into these intricate topics and offer some insight. In the realm of AI, not only do we discuss its fascinating aspects, but we also delve into how to discover innate talents and develop a passion for product management within it.  Featured Links: Follow Hoang on LinkedIn | Hoang's...