“I learned that I needed to be my own best friend." This theme and commitment helped bring Azul out of a vicious binge-eating cycle that was robbing her of confidence, joy, and love in many aspects of her life and into a relationship with food and herself that can now be described as loving and confident - and one that she has full control over.  Azul is a Virtual Health Coach and Personal Trainer helping people improve their relationship with food, fitness, and themselves. She teaches people how to move well, eat well and live their healthiest lives with simple science-based workouts that build strength and confidence alongside easy and sustainable nutrition and lifestyle changes - no guilt-tripping, no counting, and no dieting. On today’s episode, you’ll hear more about Azul’s story, including her rock bottom, and the steps she took to bring herself out of this dark place and into a place where she now shines brighter than ever before. You’ll discover the foundational coaching elements she used with herself - and now her clients - to rebuild her relationship with food and herself and to make binges a thing of the past.  Start listening now! Connect with Azul on Instagram (azulcorajoria) - click here Sign up for weekly coaching tidbits from Azul - click here More about Azul and how you can work with her - click here  Thank you for being here. Connect with the show on Instagram - @screwthescaleradio Follow me on Instagram - @paulsaltercoaching  And if you found today’s episode valuable, please share it with a friend or family member who would benefit from hearing today’s message. Episode Highlights and Quotes: Learn how Azul brought herself out of a vicious binge-eating cycle and into a stable, healthy, and sustainable relationship with food and how she coaches women to improve their relationship with food, fitness, and themselves (without guilt-tripping or dieting). “I learned that I needed to be my own best friend.” “I didn't necessarily put in the work to understand who I was. What I mean by that is that everything that I did or every compliment that I would get, or growing up, everything that was emphasized was always based on how I looked. I just started to believe that that was all ... that was important about me. But when you take a step back and you start to do that self work and you start to realize, "Okay, who am I?" It's like, I'm a good daughter, I'm a good friend, I'm a good sister, I'm funny. These are my interests, these are the things that I like to do.” “...this feeling of control, because that's ultimately why we calorie count, is we think we have control. But when you think about it, that's actually food having control over you. You no longer actually have control when you're doing something like calorie counting all the time and getting all these anxious emotions from it.” “I like to think of eating well and moving well as, these are lifelong things. They're not a six-week program, they're not a 12-week program, they're not a year. These are things that you should be doing literally for the rest of your life. If you don't like it, you're not going to do it. It's not going to be sustainable.” How I Can Help You: I help women over 30 lose weight and rebuild limitless confidence so that they never have to diet again.  To date, I’ve personally coached more than 1,500 women and helped them to collectively lose 10,000+ pounds of body fat and keep it off for good, while simultaneously empowering them with the education, strategies, and accountability needed to feel and look they best.  Click here to learn more about how I can help you. Follow me on Instagram - @paulsaltercoaching