Are you trying to create an effective social media marketing campaign but don't know where to allot your ad spend? I get asked often which is better, Facebook ads, or Google Ads. In this episode, I discuss how to determine which advertising option is best for your business, how to find data that shows you which option is best, and a few things to do once you run a Facebook or Google Ad. Links mentioned Facebook Blueprint https://www.facebook.com/blueprint Google Adwords https://adwords.google.ca/ Google Analytics https://analytics.google.com Thanks for listening! Let's connect! [email protected] Facebook https://www.facebook.com/TheSocialLaunch/?fref=ts | Twitter https://twitter.com/lesliemcdermid | Instagram https://www.instagram.com/thesociallaunch/ Pinterest https://www.pinterest.com/socialmediatips/