In this episode of TWIST, we're joined by Reina Abou Chakra, delving into the transformative world of digital marketing and fashion technology. We discuss the strategic shift towards social media, crafting impactful content, and the inspirational journey behind Stylit. Key topics include growth marketing tactics, entrepreneurial motivations, AI's role in fashion, and the vision for Stylit's future. We also examine competitive dynamics and the efficacy of influencer marketing in retail, concluding with a rapid-fire round of insights. Chapters: 00:00 Intro 3:15 Shifting to Social 5:20 Successful Content 7:15 Source of Inspiration 12:30 Growth Marketing Techniques 14:10 Entrepreneurship Trigger 16:35 Stylit 20:40 AI Integration 23:52 Stylit Future 26:05 The Competitors 29:30 Retail Influencer Marketing 33:20 TikTok Content 37:58 Rapid Round Stay connected for the latest episodes and exclusive insights. Follow us on Instagram @thetwist.podcast and reach out at [email protected] for any inquiries or feedback. #TWISTPodcast #DigitalCreativity #SocialMediaTrends #Entrepreneurship #Stylit