Getting buy-in for PLG + benefits of product data in the hands of sales w/ Wes Bush at ProductLed
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Description
Wes Bush is the founder and CEO of ProductLed. He is the bestselling author of Product-Led Growth: How To Build a Product That Sells Itself and is one of the most sought-after product experts in the world.
🎙️: In this episode, Wes talks about getting buy-in for PLG, transitioning from sales-led to product-led and the power of product data in the hands of sales reps!
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