In this episode we talk about:  1. Why so many people struggle to lose weight long term 2. How change is much harder than you'd think 3. Most people have a deep unwillingness to change their minds 4. Most are unaware just how bad the food environment really is 5.  Everyone has food rules that hold them back  6. Most are unaware of how much they consume  7. Life gets in the way  8. No one has a good support system  9. Healthcare inaccessibility  10. Personal story :)  Ekkovision - Code LEX Join the coaching community (affordable strength training and coaching):  https://www.patreon.com/CalorieDeficitUniversity/membership Want to sign up for the one on one coaching waiting list? https://docs.google.com/forms/d/e/1FAIpQLSdYJp_eLAlWdwP2acJ4rnRCx_POiyxC9ymbDCtA6R04x9i4YA/viewform Find me on Instagram: https://www.instagram.com/caloriedeficit_/?hl=en TikTok: https://www.tiktok.com/@lexbabb?lang=en