Hello and welcome to episode 2 in this second series of our Coaching Winning Sales Teams podcast.   Our guest this week is Jeff Lipsius an award-winning author, internationally recognised sales trainer and performance coach. Jeff co-developed The Inner Game of Sales Leadership with Timothy Gallwey, author of the Inner Game of Tennis. When Jeff was Vice President of Sales and Marketing for the Source Naturals vitamin brand he approached Tim about applying the inner game principles for the Source Naturals sales force of over 100 sales people. Sales for the company skyrocketed and Jeff now trains sales people and sales leaders full time with Tim.   In this podcast Jeff shares with us some of the principles of how the inner game is applied to sales which can lead to remarkable results.