Do you tend to have typos or a tendency to be extra wordy? Are you looking for ways to improve your email marketing before you hit “send?” Today’s episode contains 5 quick tips to help refine your email marketing and make it your very best before sending it out into the world!   MENTIONED IN THIS EPISODE:   Download the Confident Copy Calendar, the FREE workbook to help you map out your 2024 email marketing plan!  ➡️ CLICK HERE!   EP 15 | Beyond Open Rates: How to Get People to READ Your...

Batching sounds good for meal prep and laundry days, but does it really work when it comes to email marketing?   We’re diving into the DOs and DON’Ts of batching when it comes to creating an email marketing plan for your online business.   In this episode you’ll learn: How to batch without burnout How a content calendar helps in the batching process What type of email content you can create in one sitting     MENTIONED IN THIS EPISODE:   Download the Confident Copy Calendar, the FREE workbook...

Download the Confident Copy Calendar, the FREE workbook to help you map out your 2024 email marketing plan!  ➡️ CLICK HERE!   Want to use more stories in your email marketing but not sure HOW to do it? Listen in to this step-by-step guide on how to incorporate storytelling into your emails to boost sales and buyer loyalty.   In this episode you’ll learn: Why using storytelling in email marketing is beneficial The psychology behind storytelling How stories help make your brand stand out The...

Download the FREE Confident Copy Calendar + workbook to help you map out your 2024 email marketing plan!  ➡️ CLICK HERE!   “What should I write about?” That’s what we’re tackling in Part 3 of the Plan Your 2024 Email Marketing Series. If you’ve ever struggled with blank page syndrome, listen in as we discuss different ways you can brainstorm topics. You might just find that you have TOO many ideas once you put these tactics into place!   In this episode, you’ll learn Two questions to ask for...

This is part 2 in the Plan Your 2024 Email Marketing Series. Today, we’re digging into a topic that seems off-topic: Organization.   Trust me–a lack of organization for your copy and content can leave you frustrated, stressed, and actually wasting precious time and money!   Starting with a good organizational plan will benefit your business for many years to come!   In this episode, you’ll learn... How to organize marketing materials in Google Drive The importance of creating templates for...

Download the Confident Copy Calendar, the FREE workbook to help you map out your 2024 email marketing plan!  ➡️ CLICK HERE!   Welcome to the first episode a series designed to help you plan your best business year yet! Let 2024 be the year where you stress less and make more sales!   We’re starting with the foundational piece: mapping out your year.    Listen in and learn more about... What to plan first How to prioritize your highest revenue-generating offers What backwards planning looks...

Email is SO 2001. No one checks their emails. Everyone has thousands of unread emails in their inboxes.SMS marketing is better.   If you’ve ever had one of these thoughts, you’re probably thinking that email marketing is a waste of time.   But does the data prove that to be true? Tune in to today’s episode as we face the cold, hard truth about the future of email marketing. MENTIONED IN THIS EPISODE:   Download the Confident Copy Calendar, the FREE calendar and workbook with tips, prompts...

True or False? You can’t launch until you’ve grown a large email list.   FALSE. You can have a successful email launch even if you have a small list, but the key is in aligning your goals and expectations with hard data.   True or False? You can still make big bucks by sellling to a small email list?   TRUE!   Today, we’re talking about how you can plan for a launch, what steps to take, and the benefits of collaborating with your email list while you are still creating the course that you...

Ready for a super quick episode that gives you tips to implement right away? This episode a follow-up to last week’s where we gained insights on WHEN to send emails and WHY. Today, you’ll walk away with two proven, research-backed timing strategies that can help you improve open rates.    Spoiler alert! Focusing on the day of the week and minute in the hour can help you improve your email marketing!   MENTIONED IN THIS EPISODE:   EP 22 | Perfect Timing! Strategies That Can Boost Email Open...

Timing is everything when it comes to email marketing. Scheduling the perfect send time is the first important step in getting your email in front of the eyes that need to see and read it!   In today’s episode, we’re talking about timing strategies you can implement to improve open rates.   → Have copy questions? Join our FREE Facebook Community. Just CLICK HERE!   Connect with Megan Wisdom Copywriting: ⭐️Get high-converting copywriting for your business: https://meganwisdom.com/ ⭐️Follow me...

Want to keep your email list happy? Prevent unwanted unsubscribes by avoiding these 6 email pet peeves that consumers report to be the most annoying habits in email marketing today   MENTIONED IN THIS EPISODE: EP 10 | Want to Connect to Your Ideal Client? The 1 Thing You Should Do to Stand Out in Marketing  EP 15 | Beyond Open Rates: How to Get More People to READ Your Emails EP 16 |  Quick & Easy Tips to Transform Your Copy and Improve Your Conversion Rate   Connect with Megan Wisdom...

If you’ve been looking for a way to make more sales or simply need to buy back your time so you can focus on revenue-generating activities for your online business, then collaborating with a copywriter may be exactly what you need to reach next-level success.   In this episode, you’ll get a behind-the-scenes peek into what it’s like to work with a copywriter. Walk away with tips on how to find and hire the best fit for your business, including what questions to ask along the way.   Connect...

Ever heard of the Ford Edsel? After 10 years of planning and considerable expense, it became a complete product failure for the Ford Company. In order to avoid your "Edsel moment” for your online business, we’re going to look at 10 things you can avoid to ensure that your launch is a success!   MENTIONED IN THIS EPISODE: Get your FREE Launch List, a checklist to plan your next launch ➡️ CLICK HERE! Ep 06 | How to Use the Science of Sales to Increase Revenue for Your Business Ep 14 | The #1...

If you are looking for a way to improve your online sales, there may be a way to do so without spending tons of money generating new leads through ads or trying to get in front of other people’s audiences. In fact, you may already have everything you need!    There is an email marketing strategy that can help you get people excited about buying and generate more revenue for your business...and it's not complicated. It just takes a little consistency and commitment to providing...

As busy business owners, we are all looking for solutions to make life easier. Evergreen funnels seem to be the best way to make sales on autopilot, but are they really all they are cracked up to be?    Today, we are going to compare evergreen funnels versus live launching and try to discover which is the best way to sell your product online. Let’s discuss the strengths and weaknesses of each.   MENTIONED IN THIS EPISODE: Get your FREE Launch List, a checklist to plan your next launch ➡️...

The Bossy Big Sis is back and bringing some SUPER quick copy tips that can transform your copywriting and conversion rates.    No matter if your copy is being used for email marketing, social media, or website content, this episode will help you discover how to create engaging and effective copy that connects with your audience and drives sales.    Mentioned in this episode:   07 How Can I Use Storytelling In Email Marketing? LIVE Exercise 10 The One Thing You Should Do to Help Your Brand...

Everybody LOVES a good open rate….but what does that metric tell us really? To be honest, it only tells us that someone opened the email…not that they actually read it!   Let’s chat about things you can do to get people to actually read the emails you have so carefully crafted. The way you format your email has a huge impact on whether or not your audience will read on.    I’m sharing several tips on how to improve your email aesthetics to encourage readers to scroll beyond the first...

Fancy logos and stellar brand photography is nice, but spoiler alert: neither of those things are the most impactful thing you can invest in if you want to attract your ideal client. In fact, the best thing you can do to nail your messaging often costs little to nothing!    Today we’re talking about the #1 thing you can do to attract your ideal client and create copy that converts. I’m also sharing several ways you can do it at very little expense. No matter if you are a solopreneur or small...

Many solopreneurs and online business owners struggle to find the time to write a weekly email, yet consistency in email marketing is one of the most important things you can do to cultivate a relationship with your audience and make more sales.   Listen in as I  share 10 of my favorite hacks to make the process of writing emails faster and easier!   Mentioned in this episode: ➡️Download the FREE step-by-step guide: How to Set Up a Private Podcast as a Lead Magnet   ➡️Pomodoro Timer:...

Online business owners all have the same problem: How to find more clients? Everyone wants to know, “How can I grow my email list or expand my audience?”   By making people more aware of your brand and your product or service, then you will have an even greater opportunity to help more people and make more sales.   Lead magnets or opt-ins are the tools you can use to connect with your ideal client and make more sales.   Today, I’m explaining what is a lead magnet and 6 different types of lead...

You probably realize that email marketing is one of the most effective and cost-effective forms of marketing available, but which email marketing platform should you choose for your list?   Whether you are a new business owner looking for the right email platform to get started or a business owner with a growing email list who’s ready to make a change, this episode is for you!   I’ll share the benefits and drawbacks to five of the most commonly used email marketing platforms in the online...

In today's crowded online marketplace, it's more important than ever for brands to stand out. One way to do this is through storytelling. Stories can help brands connect with consumers on an emotional level, build trust, and create a sense of community. The benefits of storytelling  Why storytelling is more important now that AI is being used broadly The lies we tell ourselves about storytelling Why common, everyday stories trump big adventure stories How to simplify the storytelling...

You probably realize that email marketing is one of the most effective and cost-effective forms of marketing available, but which email marketing platform should you choose for your list?   Whether you are a new business owner looking for the right email platform to get started or a business owner with a growing email list who’s ready to make a change, this episode is for you!   I’ll share the benefits and drawbacks to five of the most commonly used email marketing platforms in the online...

The world is buzzing with talk about AI. It seems to be the next big and “the thing” that will revolutionize the way we work and the way we market our businesses. While there are certainly many benefits to using AI to complete tasks and save time, there are a few reasons why you might NOT want to use it to create your all of your email marketing campaigns.    I’m discussing the pros and cons of using AI in email marketing in today’s episode.    We’ll answer questions like:   Is there ever a...

You probably already know the importance of email marketing and the power that it has to help you make more sales, but are you doing it well? If it feels like nothing seems to be working in your email marketing,    Today we’re diving into 5 mistakes that you might be doing that may be preventing your email marketing from performing at its best.   Mentioned in this episode: CLICK HERE for info on full-service HANDS-OFF high-converting email marketing service for solopreneurs who want to step...