In this episode we invite Christy Cook into the studio to discuss sustainability and ESG (environmenal, social, and governance).  It is all about ensuring you deliver great experiences as well as make a positive impact in your community.   Visit https://www.4xi360.com/truenorth to learn how you can win better, retain better business.   EPISODE NOTES: - Customer experience begins with an intentional approach with strategially placed communication and education around sustainability. - Sustainability is important to customers and is a business imperative.  - Nail the low hanging fruit like tracking your utilities and finding ways to improve your power consumption. - You are probably doing more than you think you are, so be sure to communicate what you are already doing with your customers. - Check out competitor's sustainability reports for ideas and a potential roadmap for your efforts.   It's time for the great service comeback!  Visit https://www.igniteyourservice.com/6canons today to invest in yourself and your team.   Reach out to Christy:   https://www.4xiconsulting.com/sustainabilitysimplified [email protected]   Tony Johnson is a Customer Experience Expert, Keynote Speaker, and Author with a wide background including decades in retail and restaurants.  He regularly speaks and coaches organizations to IGNITE THEIR SERVICE using his common sense approach to Customer engagement.  Tony has spoken to government agencies and Fortune 500 companies to unlock their amazing capacity for excellence.   Check out my FREE Resources and Training Tools: Web: https://www.igniteyourservice.com/ YouTube: https://www.youtube.com/@TheTonyJohnson Twitter:  https://twitter.com/The_TonyJohnson Instagram: https://www.instagram.com/THE_TONYJOHNSON/ Tik Tok:   https://www.tiktok.com/@igniteyourservice Facebook:  https://www.facebook.com/tonyjohnsoncx/     Music: http://www.bensound.com