Laura Low Ah Kee and Shannon Savage, co-founders of Left on Friday, recount their inspiring journey from being Lululemon employees to pioneers of a premium swimwear brand. Recognizing the influence of leadership and empowerment, Laura and Shannon explain their brand’s vision, expanding on how an active lifestyle led them to recognize a market gap for high-quality swimwear. This inspired them to prioritize fabric innovation and fit. The conversation tackles their product development process,...

Fred Campbell, founder of Hooké, discusses his remarkable journey from skateboarding and snowboarding videos to founding the outdoor brand, Hooké. He explains how a pivotal car accident redirected him towards creating an eco-conscious outdoor brand focused on fishing, hunting, and nature preservation. Fred provides insights on business challenges and milestones, his passion, and future vision, touching on recent projects like a book release and collaboration with Grower’s Co, highlighting his...

In this episode, Ethan interviews Larry Lau, a multi-faceted entrepreneur with a background ranging from digital marketing to being involved in the health and wellness sectors with MyoDetox. Larry shares his journey from being a casual runner to completing his first half marathon and how this transition sparked the inception of Run As You Are – a unique project at the intersection of running, health, and technology. Initially begun as an NFT project, Run As You Are evolved into a hybrid...

Randy Hetrick, the founder of TRX, dives into the company's origins, mission, and future direction. He recounts his personal life as a Navy Seal and how it inspired the creation of TRX, initially born from the necessity of staying fit during deployment. Randy shares insights into TRX's evolution from a simple concept to a comprehensive fitness solution, along with the challenges and triumphs along the way. He also dives into his new venture Outfit Fitness. Get full access to Full Circle at...

Entrepreneur Andrea Morris shares her journey of founding wellness brand B Yoga, now called B, Halfmoon. After discovering yoga in Australia, she was inspired a few years later to create high-quality yoga mats that have become the standard in yoga communities worldwide. Andrea discusses setting clear company values and growing her brand over the past 10 years. She also shares her personal wellness routine and views on the future of the wellness industry. Get full access to Full Circle at...

In this exclusive interview, Nick and Tim West, the co-founders of Bandit discuss the company's journey, mission, and long-term vision. They share their own experience with running, how the brand started with socks, and has grown into a more comprehensive lineup of progressive running apparel. The co-founders also delve into their focus on building a community-centric brand, the development of a new training app, and the influence of the New York running scene on the brand's ethos and...

Welcome to the very first episode of Full Circle. Every month, our host Ethan Song will interview world-class founders and executives in the world of sports, wellness and business to uncover concrete, actionable, and tactical insights to help you build, launch, and grow your brand. Get full access to Full Circle at www.rarecircles.com/full-circle This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit fullcirclepod.substack.com