In this 20th episode of Insurance Marketing with John Carroll, I share 9 important lessons that I learned long ago during my days as a claim adjuster that can translate to the world of insurance sales. Click Here to Subscribe via iTunes Listen to this episode to find out: Why convincing yourself you have the best product to offer is the first step to sales. How to leverage local knowledge and experience to connect with prospects. When and why it's important to keep notes about personal...

In this 20th episode of Insurance Marketing with John Carroll, I share 9 important lessons that I learned long ago during my days as a claim adjuster that can translate to the world of insurance sales. Click Here to Subscribe via iTunes Listen to this episode to find out: Why convincing yourself you have the best product to offer is the first step to sales. How to leverage local knowledge and experience to connect with prospects. When and why it's important to keep notes about personal...

In this episode of Insurance Marketing, John Carroll shares  31 awesome ways to make your insurance agency more fun! Click Here to Subscribe via iTunes Listen to this episode to find out: How to make contests that get more sales by not focusing on sales. How to make sales bonuses more exciting by using cash. More ideas to celebrate and reward your agency successes. How to track records in your agency just like sports and how to promote your record breakers publicly. How friendly...

In this episode of Insurance Marketing, John Carroll shares  31 awesome ways to make your insurance agency more fun! Click Here to Subscribe via iTunes Listen to this episode to find out: How to make contests that get more sales by not focusing on sales. How to make sales bonuses more exciting by using cash. More ideas to celebrate and reward your agency successes. How to track records in your agency just like sports and how to promote your record breakers publicly. How friendly...

In this episode of Insurance Marketing with John Carroll shares 9 actionable tactics you can use to get more referrals in your insurance agency. Click Here to Subscribe via iTunes Listen to this episode to find out: The attitude shift you need to make in order to boost referrals. The hidden value of creating a formal referral reward program. The tip with your client's cell phones to increase referrals. How to practice and perfect your referral conversations. How to remove the...

In this episode of Insurance Marketing with John Carroll shares 9 actionable tactics you can use to get more referrals in your insurance agency. Click Here to Subscribe via iTunes Listen to this episode to find out: The attitude shift you need to make in order to boost referrals. The hidden value of creating a formal referral reward program. The tip with your client's cell phones to increase referrals. How to practice and perfect your referral conversations. How to remove the...

In this podcast episode of Insurance Marketing I share 17 more actionable ways to boost your agency's client loyalty and customer retention. This is the second of 2 podcasts about the subject. In this episode I'm discussing the second 17 and in the prior episode I discussed 17 other ideas. Click Here to Subscribe via iTunes Listen to this episode to find out: Why it should never be a slow month in your agency. The secret to following up with your customers about their claims without...

In this podcast episode of Insurance Marketing I share 17 more actionable ways to boost your agency's client loyalty and customer retention. This is the second of 2 podcasts about the subject. In this episode I'm discussing the second 17 and in the prior episode I discussed 17 other ideas. Click Here to Subscribe via iTunes Listen to this episode to find out: Why it should never be a slow month in your agency. The secret to following up with your customers about their claims without...

In this podcast episode of Insurance Marketing I share 17 creative and actionable ways to improve your agency's customer loyalty and retention. This is the first of 2 podcasts about the subject. In this episode I'm discussing the first 17 and in the next episode I'll share another 17 ideas to build loyalty. Click Here to Subscribe via iTunes Listen to this episode to find out: The number of policies with one customer that pushes your retention to practically 100%. Why offering annual...

In this podcast episode of Insurance Marketing I share 17 creative and actionable ways to improve your agency's customer loyalty and retention. This is the first of 2 podcasts about the subject. In this episode I'm discussing the first 17 and in the next episode I'll share another 17 ideas to build loyalty. Click Here to Subscribe via iTunes Listen to this episode to find out: The number of policies with one customer that pushes your retention to practically 100%. Why offering annual...

This episode is the second in a two part series where I share 34 bits of advice for insurance agent networking. In this episode I go through the next 17 and If you like these check out the previous 17 tips. Click Here to Subscribe via iTunes Listen to this episode to find out: Why wallflowers remember you better the next day. How bringing a wingman can elevate your networking game. The best type of questions to ask other business owners (instead of weather or politics). The best...

This episode is the second in a two part series where I share 34 bits of advice for insurance agent networking. In this episode I go through the next 17 and If you like these check out the previous 17 tips. Click Here to Subscribe via iTunes Listen to this episode to find out: Why wallflowers remember you better the next day. How bringing a wingman can elevate your networking game. The best type of questions to ask other business owners (instead of weather or politics). The best...

The 8th episode of Insurance Marketing with John Carroll is the first in a two part series where I share 34 bits of advice for insurance agent networking. In this episode I go through the first 17 and I'll do the next 17 soon. Click Here to Subscribe via iTunes Listen to this episode to find out: Why networking is just as important for producers as agent owners. How to make sure you're perceived as a "connector". What's the best time to show up for a networking event. Where to find...

The 8th episode of Insurance Marketing with John Carroll is the first in a two part series where I share 34 bits of advice for insurance agent networking. In this episode I go through the first 17 and I'll do the next 17 soon. Click Here to Subscribe via iTunes Listen to this episode to find out: Why networking is just as important for producers as agent owners. How to make sure you're perceived as a "connector". What's the best time to show up for a networking event. Where to find...

In this 6th episode of Insurance Marketing with John Carroll I share 21 sales tips for new insurance agents and producers. Click Here to Subscribe via iTunes Listen to this episode to find out: How to connect with anyone of any age. Why asking prospects about their kids helps you sell more. How you can appear experienced even if it's your very first day. How to discuss the financial markets without sounding stupid. How to overcome the age objection before it even comes up. A better...

In this 6th episode of Insurance Marketing with John Carroll I share 21 sales tips for new insurance agents and producers. Click Here to Subscribe via iTunes Listen to this episode to find out: How to connect with anyone of any age. Why asking prospects about their kids helps you sell more. How you can appear experienced even if it's your very first day. How to discuss the financial markets without sounding stupid. How to overcome the age objection before it even comes up. A better...

In this 5th episode of Insurance Marketing with John Carroll I explain the 15 biggest mistakes insurance agents and producers make while working internet leads. Click Here to Subscribe via iTunes Listen to this episode to find out: Where internet leads come from. What makes a lead 100X less valuable. Why leads from one company seem better than another. The best way to allocate leads within your agency. How to get the maximum value from every lead. The most common false objections...

In this 5th episode of Insurance Marketing with John Carroll I explain the 15 biggest mistakes insurance agents and producers make while working internet leads. Click Here to Subscribe via iTunes Listen to this episode to find out: Where internet leads come from. What makes a lead 100X less valuable. Why leads from one company seem better than another. The best way to allocate leads within your agency. How to get the maximum value from every lead. The most common false objections...

In this episode of Insurance Marketing with John Carroll I explain why positive online reviews are so important for your insurance agency and I provide 10 tips for obtaining them. Click Here to Subscribe via iTunes Listen to this episode to find out: How to protect your agency from negative reviews. 2 Tactics to avoid getting on the Google and Yelp "naughty list". What is the best website to get online reviews. The simple ice-breaking question to ask clients for a review. John's...

In this episode of Insurance Marketing with John Carroll I explain why positive online reviews are so important for your insurance agency and I provide 10 tips for obtaining them. Click Here to Subscribe via iTunes Listen to this episode to find out: How to protect your agency from negative reviews. 2 Tactics to avoid getting on the Google and Yelp "naughty list". What is the best website to get online reviews. The simple ice-breaking question to ask clients for a review. John's...

In this 3rd episode of Insurance Marketing with John Carroll I explain tools and tricks to optimize your insurance agency to show up at the top of Google search results. Click Here to Subscribe via iTunes Listen to this episode to find out: How to get #1 rankings on Google. How "black-hat" SEO can destroy your rankings. The detrimental step to take PRIOR TO ANY optimization. Exactly what people near you are searching for on Google. The most effective way to verify your Google business...

In this 3rd episode of Insurance Marketing with John Carroll I explain tools and tricks to optimize your insurance agency to show up at the top of Google search results. Click Here to Subscribe via iTunes Listen to this episode to find out: How to get #1 rankings on Google. How "black-hat" SEO can destroy your rankings. The detrimental step to take PRIOR TO ANY optimization. Exactly what people near you are searching for on Google. The most effective way to verify your Google business...

In Part 1 of this 2 part podcast I explain the factors Google uses to determine your search engine ranking. Click Here to Subscribe via iTunes Listen to this episode to find out: How to get everyone within 5 miles of your agency to see your business on Google. The 3 factors Google officially admits using when ranking local businesses. The 5 major categories of local ranking factors. The major advantage captive agents have, and how to combat it. What is an online citation and how it...

In Part 1 of this 2 part podcast I explain the factors Google uses to determine your search engine ranking. Click Here to Subscribe via iTunes Listen to this episode to find out: How to get everyone within 5 miles of your agency to see your business on Google. The 3 factors Google officially admits using when ranking local businesses. The 5 major categories of local ranking factors. The major advantage captive agents have, and how to combat it. What is an online citation and how it...