AI is here to stay. That is a fact. How the luxury industry, a business segment that has always stood for delivering the best of the best products, services, and client experiences chooses to use AI requires deep consideration. Luxury Institute recently conducted a qualitative survey with 22 luminaries from its Global Luxury Expert Network (GLEN) and asked them to weigh in on the most important initial business uses of AI and the myths luxury brands should confront as they engage with vendors...

In Chapter 8 of Luxury Institute's latest podcast series, Extraordinary Customer Experiences (ECEs), we discuss Clienteling: an essential element of any customer journey. Clienteling, if approached as a means to earn, create and nurture trust, activate referrals, and be an ethical, trusted superconnector, will be far more effective in creating extraordinary customer experiences and building long-term customer relationships.

In Chapter 7 of Luxury Institute's latest podcast series, Extraordinary Customer Experiences (ECEs), we discuss the recent headlines featuring “luxury” department stores: Nordstrom, Saks Fifth Avenue and Neiman Marcus. When was the last time you heard a story of an extraordinary customer experience occurring at these “luxury” department stores? And yet, Bergdorf Goodman and Harrods continue to thrive. There are a multitude of reasons why. To share your ECE story - one you've received,...

In Chapter 6 of Luxury Institute's latest podcast series, Extraordinary Customer Experiences (ECEs), we discuss the role of AI in empowering and equipping luxury professionals to create Extraordinary Customer Experiences. What is the role of AI in the customer journey in luxury retail, luxury travel, and luxury real estate? How can AI positively impact the experience the professional provides? How can it be the demise?

In Chapter 5 of Luxury Institute's latest podcast series, Extraordinary Customer Experiences (ECEs), we discuss trust and loyalty. How do we build trust and loyalty? Can you have loyalty without trust? What is trust without loyalty? And how do trust and loyalty impact your ability to create extraordinary customer experiences?

In Chapter 4 of Luxury Institute's latest podcast series, Extraordinary Customer Experiences (ECEs), we discuss the expertise required to become a master of creating and delivering ECEs: become a high-performance relationship builder using emotional intelligence and self-mastery. We cover the 2 elements of Luxury Institute's Mastery of HNW Relationship Building course: Lead with Emotional Intelligence and Achieve Self-Mastery. To learn more about the course, visit LuxuryInstitute.com

Luxury Institute's latest podcast series explores Extraordinary Customer Experiences (ECEs) and the emotional intelligence elements required by top professionals to deliver them consistently and successfully. In Chapter 3 , Luxury Institute explores different ways to deliver everyday ECEs, the missed opportunities to create them and how fear plays a significant role.

Luxury Institute's latest podcast series explores Extraordinary Customer Experiences (ECEs) and the emotional intelligence elements required by top professionals to deliver them consistently and successfully. In Chapter 2, Luxury Institute defines the rare vs the everyday Extraordinary Customer Experiences and share ECE stories of three leading luxury brands: Cartier, Brunello Cucinelli and Aman. 

When was the last time you created an extraordinary experience for another human being? Or as a customer, when was the last time you had an extraordinary experience that you couldn't wait to share with the world? Or when was the last time you witnessed someone deliver an extraordinary experience for their customer?    What made it so extraordinary?    In this podcast, Milton Pedraza, Luxury Institute CEO, and Katie Sousa, Senior Consultant, share how extraordinary customer experiences are...

Luxury Institute recently launched its online education course, The Mastery of HNW Relationship Building, which is built on the fundamentals of its proprietary Luxcelerate High-Performance System.  On Thursday, June 8, Milton Pedraza, Luxury Institute CEO, provided a behind the scenes look into the empirical research and proven best practices that created its High-Performance Relationship Building System. A system that has been used by leading global luxury brands and the highest performing...

From Luxury Institute's May 2023 white paper, Milton Pedraza, CEO, highlights the 7 luxury myths killing your brand's performance and how to overcome them. Luxury Institute continuously conducts insight-generating interviews with its global network of executives and expert members and HNW and UHNW consumers across the world to disprove these myths.

On October 27, 2022, Milton Pedraza, Luxury Institute CEO, welcome Dr. Jordan Shlain, Practicing Physician, Founder and Managing Partner at Private Medical, to discuss the current and future trends of UHNW Health Care, Wellness and Longevity. In this webinar, you will hear from Dr. Jordan Shlain on: -Health Care, Wellness and Longevity Values and Priorities of the UHNW -Health Care Diagnostics Technologies and Solutions -Longevity Treatments and Solutions  -The Future of Health Care and...

There is a great deal of mythology and lack of expertise in digital transformation tech at all consumer brands, not just luxury and premium brands. But luxury and premium brands are different. They are in the unique products and deep customer relationship business; at least the best ones are. They rely partially on scale, but mostly on share of customer relationship. Using those benchmarks is how we designed the luxury and premium customer tech priorities list outlined in our May 2022 white...

Luxury really is different. Luxury and premium brands cater to the most affluent, educated, and sophisticated consumers. The luxury goods and services that affluent, wealthy, and uber-wealthy consumers buy are highly considered, high-value, high-investment, and high-emotion purchases such as fashion, watches, jewelry, vehicles, high-end appliances, homes, travel, private jet charters and financial services, etc...  True luxury brands need to highly differentiate by delivering unique and...

Milton Pedraza, Luxury Institute CEO, speaks at Luxury Daily's Luxury FirstLook 2022 Event and provides a luxury sector-by-sector analysis for 2022

Digital transformation is the hot project of the new decade. COVID-19 has forced affluent consumers of all ages to embrace digital engagement and has accelerated emerging digital trends. However, Luxury Institute 2022 trends research, conducted with its Global Luxury Expert Network (GLEN) members, indicates that luxury and premium goods and services brands are operating with inaccurate assumptions. In this white paper, Luxury Institute provides a reality check that will help brand leaders to...

Milton Pedraza, Luxury Institute CEO and DataLucent Chairman, welcomed Firework Co-Founder and CEO, Vincent Yang, to discuss how video livestreaming has and will continue to revolutionize how consumers shop. Today, Firework reaches over 600M+ people globally who consume millions of short-videos across hundreds of categories, and includes the creativity of over 300K+ professional creators on the open web.

On October 6, 2021, Milton Pedraza interviewed Rishad Tobaccowala on the ABCDE of Re-Invented Marketing. In this podcast, Rishad and Milton focus specifically on the Data portion of the ABCDE.

Milton Pedraza, Luxury Institute CEO and DataLucent Chaiman, hosts a candid, myth-busting conversation about the ABCDEs of Reinvented Marketing with advisor, speaker, educator, and author of Restoring the Soul of Business: Staying Human in the Age of Data, Rishad Tobaccowala. Rishad was named by BusinessWeek as one of the top business leaders for his pioneering innovation and TIME magazine dubbed him one of five "Marketing Innovators." He is a Senior Advisor to the Publicis Groupe, the...

Milton Pedraza, Luxury Institute CEO and DataLucent Chairman, interviews Megan Gerhardt and Hana Ben-Shabat to discuss the myths and realities of Generation-Z and understand this generation as consumers as well as their expectations in the workplace. Megan Gerhardt is the Professor of Management and Leadership at Miami University and Author of Gentelligence: A Revolutionary Approach to Leading an Intergenerational Workforce. Hana Ben-Shabat is the Founder of GenZ Planet, a research and...

During the past few months, as economies recover and enter a new normal, Luxury Institute and DataLucent have engaged in rich, candid dialogue with C-level executives at top-tier luxury, premium and mass brands. During these conversations, a series of myths that are pervasive among brand executives have come to light – be they marketing, digital, legal, data, or privacy leaders – about customer data. Because the world is evolving so rapidly, it may be hard to keep up with the legal and...

On September 9, 2021, Milton Pedraza, Luxury Institute CEO and DataLucent Chairman, spoke with Kareen Mallet and Corey Gottlieb, founders of Replika Software, and two of the most successful tech entrepreneurs in the luxury goods and services industry. As a social selling platform designed to help brands activate their sales associates and brand ambassadors to sell more effectively online, Replika Software gained the trust and received significant investment from both LVMH and L’Oréal, with...

Given Apple opt-in levels, Google cookie-less world, pending federal privacy legislation, and the plummeting stocks of companies such as Live Ramp, brands realize that they will have no choice but to develop first-party data relationships with their customers and prospects. This has created significant urgency for brands, third-party data companies, and ad agencies. So what's next? On Tuesday, June 22nd, Luxury Institute hosted an  exclusive update from two of the world's leading attorneys in...

The economics say that a 5% increase in retention can increase profits by 25-95%. Premium and luxury categories, by nature, are long-term client relationship-building ventures. In this podcast, Milton Pedraza, Luxury Institute CEO, shares seven new rules to super-charge a premium and luxury retention program with new high-performance marketing and innovation rules that drive maximum results. You can also access our white paper on LuxuryInstitute.com