Get ready to unveil the intriguing intersection of AI and medical communication in an immersive conversation with Vikram Kumar, the visionary CEO of Multiplier AI as he is hosted by Saumya Prakash on Pharma Marketing Playbook. Want to outshine your competitors and make your mark in the fast-evolving landscape of AI? This episode promises to equip you with the strategic insights to do just that! Navigate through the competitive pressure in the industry, as Vikram highlights:  The escalating role of AI in RFPs and its cost-impactGetting ahead of media agencies that are equipped with AI prowessCrucial role of data in revolutionizing the industry landscapeRoadmap to implement AI strategies for PR and communication agenciesEnhancing your marketing presentations with Gen AI Vikram lays bare the challenges and the crucial need for a clear direction, robust data, and the right tools to succeed in this rapidly evolving landscape. Tune in and reset your media agency on a prosperous path in the AI-driven world. Download your Pharma PR Playbook PDF at https://bit.ly/mai-ep2 **** Pharma Marketing Playbook Podcast is brought to you by Multiplier AI, a leading force in the Healthcare industry providing data and Gen AI driven pharma and physician marketing to global brands. Know more about us at: https://multipliersolutions.com/  About the guest:  Vikram Kumar is Chief Executive officer of Multiplier AI. He is an MBA (IIM Calcutta), B Tech (IIT-BHU) Recognized industry expert on healthcare marketing with 11 years delivering key projects for global healthcare brands in USA, India and 9 countries. He has worked with clients such as Abbott, Galderma, Merck, Medtronic, Medtronic, Sun Pharma, Glenmark.  In his Early Years, he worked as the first employee for Rupert Murdoch's largest Dot-Com Investment. He also led development of product for and was in top management of a company ranked as a leader by Inc magazine in the analytics space for 8 years in a row.  Connect at: https://www.linkedin.com/in/multiplierai  About the host:  Saumya Prakash is the Co-Founder of Mutiplier AI coming in with a remarkable track record in the healthcare sector. She is a seasoned entrepreneur and tech expert with a profound understanding of AI and IT Software. She holds an MBA from SP Jain Institute of Management and a B. Tech in Computer Science from BITS Pilani, where she achieved the distinction of a National Level Gold Medallist. Contact her at: https://www.linkedin.com/in/saumya-multiplierai