Each episode has many actionable insights!
I have gone back to April’s first book many times in my work in Product Marketing and I’m in the middle of reading Sales Pitch and it has already helped me in my current job so being able to get more insight into all the processes, decisions, interactions positioning impacts has been incredibly valuable. April makes normally high-level/ theoretical concepts very easy to understand and to apply to your work!
Lisa Paredes via Apple Podcasts · Denmark · 04/17/24
More reviews of Positioning with April Dunford
I really like April’s work/ positioning framework but this podcast is pretty repetitive after the first few episodes. It is basically a limited series for her latest book.
nbsfmc via Apple Podcasts · United States of America · 12/27/23
25 years in marketing . . . I really thought I understood the concept of positioning. And I am pretty sure the professors and accomplished professionals who taught it to me these many years really believed they understood what position was. It wasn’t until I stumbled upon April Dunford on the...Read full review »
So then what happened? via Apple Podcasts · United States of America · 08/11/23
I was thrilled when April Dunford launched this podcast as a follow-up to her excellent book, “Obviously Awesome”. Her podcast does not disappoint. April is a natural born storyteller (in the highly entertaining style of Canada’s east coast) and a superb communicator. Her approach to positioning...Read full review »
MyTwoCanadianCents via Apple Podcasts · Canada · 08/17/23
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