B2B positioning wisdom masterclass in communication
Mandatory listening for anyone making, marketing, or selling a B2B tech product. Positioning is at the heart of product/market fit and no one knows positioning like April, so to have her sharing her wisdom here is a gift. And very few folks can communicate like April, either, so there’s plenty to absorb on that front, too. Good stories, good lessons, and an all-round good time :)
luketron via Apple Podcasts · Australia · 07/18/23
More reviews of Positioning with April Dunford
We all stance April, love and reference her work. I’m so grateful she’s putting out her knowledge for free on the podcast. LISTEN and share, it’s so worth it.
Xomancohan via Apple Podcasts · United States of America · 07/22/23
I’ve been a fan of April’s ever since she came out with her book, “Obviously Awesome.” This podcast is so fun to listen to. There’s no doubt that April knows her stuff. She approaches the topic of positioning with a great sense of humour and and teaches through stories of mistakes made and...Read full review »
Nordicchickie via Apple Podcasts · United States of America · 06/05/23
I have gone back to April’s first book many times in my work in Product Marketing and I’m in the middle of reading Sales Pitch and it has already helped me in my current job so being able to get more insight into all the processes, decisions, interactions positioning impacts has been incredibly...Read full review »
Lisa Paredes via Apple Podcasts · Denmark · 04/17/24
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