“Mandatory listening for anyone making, marketing, or selling a B2B tech product. Positioning is at the heart of product/market fit and no one knows positioning like April, so to have her sharing her wisdom here is a gift. And very few folks can communicate like April, either, so there’s plenty to absorb on that front, too. Good stories, good lessons, and an all-round good time :)”
luketron via Apple Podcasts ·
Australia ·
07/18/23