Episodes
EP 19: Vasilij Brandt is the founder and CMO of Blazar Capital, one of the world's top incubators for talent-led consumer goods companies. Chamberlain Coffee, MessyWeekend and Scandinavian Biolabs are some of the brands Blazar is building, and there are many more prominent talent-led brands to come. Gustaf and Vasilij discuss the dynamics behind starting businesses with creators, the value-unlock in the field and the do's and don'ts to succeed as a talent-led brand. See Topics below for...
Published 03/21/24
Published 03/21/24
EP 18: In Swedish/på svenska (press CC for subtitles). ENG: Charlie Lindström is the Creative Director and Co-founder of Chimi, the high-end contemporary eyewear and fashion brand rapidly expanding in Europe and the US and worn by many of the world's tastemakers. We discuss the journey so far, and what's next for Charlie, and Chimi. See Topics below for details Please like and subscribe if you enjoyed this episode - it helps the channel get more great guests!...
Published 02/14/24
EP 17: In Swedish/på svenska. Fredrik Eklund is leading the EklundGomes team at Douglas Elliman and is considered #1 in the US with transaction value over $4 billion. We discuss what's next for him. Fredrik Eklund leder Usas främsta fastighetsmäklar-team med transaktionsvärde på över $4 miljarder dollar i 2023. Vi diskuterar vad som kommer härnäst för Fredrik. http://instagram.com/gltore http://instagram.com/sequelxyz https://twitter.com/GustafToresson Topics (00:00) Intro (00:18)...
Published 01/26/24
EP 16: Sahil Bloom, Codie Sanchez, Ali Abdaal, Sam Parr and Dan Koe have one thing in common. They all co-founded a business with Hunter Hammonds. He's turning the traditional agency model on its head, at Assembly - a portfolio of creator-led productized agencies on track to do $25m run rate with c.60% margin, that he co-founded with @Sahil_Bloom. Sahil has several million followers across Twitter, Linkedin and other platforms and can be considered a "B2B-creator". Together with Hunter,...
Published 09/13/23
EPISODE 15:  Caspar Lee is a venture capitalist, entrepreneur, and one of the first Youtubers. As one of the OGs of the social media generation, Caspar featured interviews with the likes of The Rock, Ed Sheeran, Zac Efron, Kevin Hart and Anna Kendrick. In 2019, Caspar decided do leave Youtube to focus on his businesses Margravine (Talent Management), Influencer.com (marketing platform), Proper Living and launch his own VC fund Creator Ventures. Caspar is a Forbes 30 under 30 lister and we...
Published 06/14/23
Episode 14: Director @fredericostauffer is one of the top videographers and video/campaign directors for Gucci, Prada, LVMH, Miu Miu, Adidas, and Disney. Exclusive interview about building a 1 person business. Please like and subscribe if you enjoyed this episode - it helps the channel get more great guests! Sequel: http://instagram.com/sequelxyz Gustaf: http://instagram.com/gltore Fred: https://www.instagram.com/fredstauffer Sponsors Cyberghost VPN (80% off):...
Published 06/06/23
Episode 13: Actor, comedian, and interviewer @AnthonyPadilla built Smosh: the world's most viewed channel and video on Youtube. He joined Youtube in 2005 when it was a few month's old and became one of the first online stars. In his interviews, he has spent time with flat-earthers, kidnapping victims and people with multiple personalities - to help people understand other people. Please like and subscribe if you enjoyed this episode - it helps the channel get more great guests! Sequel:...
Published 06/02/23
Stylist and jewelry designer Cass DiMicco quit her 9-to-5 job as an assistant buyer in the fashion industry to become a full-time content creator and start the jewelry brand Aureum Collective, which quickly became a favorite among A-listers such as Hailey Bieber and Bella Hadid. Cass reveals her best tips for going from a corporate job to become a full-time content creator and her tips to go from creator to start your own brand. Please like and subscribe if you enjoyed this episode - it helps...
Published 05/24/23
Emilie and her father, Petter Stordalen, run Nordic Choice Hotels and the Strawberry Group, a real estate and investment group in the hospitality space. Petter has been called "Richard Branson of the Nordics" and started from humble beginnings to slowly build his business into a billion-dollar empire. As 100% of the business closed overnight when the pandemic hit, Emilie and Petter reveal their thoughts and challenges that followed in a vulnerable and honest conversation about what happens...
Published 05/19/23
The highest-paid male supermodel in the world and the face of Dolce & Gabbana, David Gandy, sits with Gustaf Lundberg Toresson in London to talk about life. Please subscribe if you enjoyed this episode - it helps the channel get more great guests! David: http://instagram.com/davidgandy_official Sequel: http://instagram.com/sequelxyz Gustaf: http://instagram.com/gltore Topics (00:00) Intro (00:47) Secret to success (09:00) How social media changed fashion (13:36) Becoming the face of Dolce...
Published 05/13/23
One of the world's most followed doctors on social media, Dr. Karan Rajan has found a way to combine one of the most traditional professions with short and snappy videos. Here's how he's doing it. Please subscribe if you enjoyed this episode - it helps the channel get more great guests! Dr. Karan: https://www.tiktok.com/@dr.karanr Sequel: http://instagram.com/sequelxyz Gustaf: http://instagram.com/gltore About the American Express Platinum Card: http://bit.ly/3FsJVh1 Nom.ränta 17,99%....
Published 05/04/23
Styling Kim K and J Balvin for the Met Gala, releasing an EP, DJing and modeling around the world, designing bags, and running a jewelry brand, Sita is a true multi-artist. From a town in south Spain to designing for MISBHV, HTC, Patou, Faith Connexion, and Fendi - among many other projects. But Sita's goal has always been something very different. Please subscribe if you enjoyed this episode - it helps the channel get more great guests! Sita: http://instagram.com/sitabellan Sequel:...
Published 04/27/23
Shawn Mendez, Migos, J.Lo have all had their digital identities, fashion, and avatars created by a single company with a $1 billion unicorn status. Genies is the leader in the space and has exclusive partnerships with some of the top fashion brands and talent agencies, and has raised over $250 million from Mary Meeker's Bond Capital, Bob Iger and Silver Lake. Co-founder and CEO Akash Nigam tells the full story and opens up about his depression. Video version on Spotify and Youtube. Please...
Published 04/20/23
Heliot Emil is a rising star in the luxury fashion scene, characterized by "industrial elegance". Founded in 2016 by brothers Julius and Victor Juul, it has quickly become an established name in the official fashion week schedules and praised by powerful voices in culture. The brothers started from humble beginnings and a few thousand dollars without outside financing and is soon opening stores in Copenhagen, Paris and Korea. Filmed in Paris. Please subscribe if you enjoyed this episode - it...
Published 04/14/23
Sir Joseph Foster is one of the world's foremost entrepreneurs and built Reebok from scratch to a $4 billion company. During the aerobics and running craze, Reebok was the #1 sportswear and shoe brand in the US and the world. In this episode, we cover how Reebok grew from almost zero to $1 billion in just five years, what made them successful and the constant barriers and hurdles Joe had to overcome over several decades. This is an incredible story of the grit and dedication to build a truly...
Published 04/09/23
Matilda Djerf is a Swedish creator-turned-designer, who in three years has built a clothing brand with revenue of $35 million, 4x-ing every year, with a high profit margin and almost no external financing.  In this episode, we break down the dynamics behind Djerf Avenue, Matilda's start on social media, and how she transitioned from creator to entrepreneur. We also cover what it is like to work with your life partner, the dark times Matilda has gone through in her life, and what her life is...
Published 04/08/23
You may have seen Rickey Thompson talking with attitude to the camera. Or if you're interested in fashion, you might have seen him in the front rows or on the cat walks. Rickey was bullied as a kid but always relied on his personality to change his situation. He stars in Amazon Prime's Swarm and soon hits the cinema screens.  We talk about how Rickey went from bullied to open fashion week shows and break as Hollywood actor, rejected at modeling castings, fakeness in Hollywood, his lifestyle...
Published 04/07/23
Giolí & Assia is a dj duo with music videos and live youtube shows with over 25 million views. They started their music careers separately but found each other and soon became resident djs at the biggest club in Ibiza - and the world.  They took time out of their world tour schedule to talk about how they went from not knowing how to dj to become resident djs at the world's biggest club in 3 weeks, life as a touring dj couple, what is misunderstood about being an artist, and building a...
Published 04/06/23
Sequel's first episode! - You've probably seen Gary Vaynerchuk if you have a social media account, and may know him as a business personality with a quick wit. But in this episode, we talk about many things Gary hasn't been interviewed on before: his life-changing encounters at airports, getting 5,000 DMs per day, thinking counter-intuitively, and his friends' regrets at 80 years old. For those who may not be familiar, Gary is a serial entrepreneur, CEO, and social media expert. He's the...
Published 04/05/23
(00:00) Teaser (01:00) What is Sequel? In partnership with American Express: http://bit.ly/3FsJVh1 Instagrams Sequel stories: https://bit.ly/42eR4eu Gustaf: http://instagram.com/gltore Learn more about your ad choices. Visit megaphone.fm/adchoices
Published 04/04/23