Episodes
In this insightful episode of "Small Business Marketing - Then & Now," we delve into the transformative world of modern bookkeeping with Denise Van Noy, the driving force behind Lucidity Bookkeeping. With a keen focus on small businesses, Lucidity Bookkeeping stands out by bringing the accounting department directly to entrepreneurs.   With over 20 years of genuine business experience under their belt, the team at Lucidity Bookkeeping isn't just about crunching numbers. They merge...
Published 04/08/24
Who can take a sunrise; Sprinkle it with dew? Cover it with chocolate and a miracle or two? The Candy Man can 'cause he mixes it with love and makes the world taste good. Have you ever traveled to a different country and discovered unique products by well-known brands that aren't available back home? It's a common experience for many globetrotters and expats. Companies leverage this by creating localized offerings that cater to regional tastes and preferences, enhancing their brand's allure...
Published 04/02/24
In this episode of Small Business Marketing - Then & Now, join us as we chat with Cindy Jessup, the founder of Welcome Home Concierge - The Home Watch Experts.   Discover how Welcome Home Concierge is revolutionizing the concierge industry by offering a diverse range of services to simplify your life. While her business addresses the need of running errands and waiting for deliveries to grocery shopping and pharmacy pick-ups, Cindy has found a valuable niche of monitoring and protecting...
Published 03/13/24
In this episode of Small Business Marketing - Then and Now, we sit down with Larry Couf, owner of Couf Plumbing in Jacksonville, Florida.  Larry shares his inspiring journey of starting in the plumbing business and how he has leveraged the power of word-of-mouth marketing to grow his company. Through deep relationships with his customers and network, Larry has cultivated a loyal client base that continues to drive the success of Couf Plumbing.  Moreover, Larry discusses the importance of...
Published 03/06/24
Join us in the latest episode as Natalie Hume, the Owner and Manager of Quick Draw Caricatures, takes us on a captivating journey of entrepreneurship. From the inception of her business in 2017 to becoming a sought-after caricature artist, Natalie shares insights into the challenges and triumphs of running a caricature booth. Discover how she and her team hit the road, traveling across the continent to leave a mark at county and state fairs. Learn about the artistry, the hustle, and the joy...
Published 01/21/24
Exciting news! Our next guest on the show is Simone Bridges, an award-winning celebrity chef, author, speaker, and high school senior!  Simone is the founder of Goddess Food Factory, where she puts her unique spin on traditional desserts. Not only is she a talented chef, but she's also passionate about increasing STREAM education (Science, Technology, Reading, Engineering, Arts, and Mathematics) through her work and events.  Simone is dedicated to serving her community by providing education...
Published 08/29/23
This episode is a cause for celebration as we have reached number 100! 100 Small business owners sharing their marketing journeys as they have built their businesses.  We are incredibly excited to share small business owner one hundred with you.  Dawn Archer has been on her own journey, personally ad professionally.  From teaching friends to cook, she took her passion for cooking and created her own catering business, Dawn To Dusk Catering, in Jacksonville, Florida. She discusses her...
Published 08/21/23
Our latest small business owner has build his business around relationships and the concept of concierge printing. James Harrell has created a one stop shop for printing and marketing needs, providing quick and simple solutions to the time-consuming tasks related to design, print procurement and mailing.  He discusses his business journey and how he has heavily leaned on networking, particularly in BNI, to grow. To learn more, click https://www.jamestheprinter.com/. As always, this podcast...
Published 08/16/23
Our latest episode is a great journey story of business growth and vision and our guest is Donna Mancini of Donna Mancini Interiors and Flooring In this conversation we learn how Donna has not just developed one business but multiple businesses that connect with each other that help the customer find answers and receive great design and even better implementation into their homes for all the wonderful concepts that they  discuss with her.  She shares her marketing path that has aided in the...
Published 08/10/23
Our guest for this episode has quite the backstory. Alexander Hall of Dispute Defense Consulting has 16 years of fraud-related experience - 10 of those years were spent operating as a high-level fraudster.  For the last six year, including the last three as the owner of his business, he has been helping to protect businesses as a consultant on the development and refinement of holistic in-house fraud prevention that are woven between all operations and at every touch point across their...
Published 07/24/23
For our newest episode, we are thrilled to have Vinki Loomba, an expert in the real estate investment industry. She is the founder and CEO of the Loomba Investment Group and they  specialize in providing multifamily and commercial real estate investment opportunities to private equity firms, family offices, and accredited investors.   Her company has an impressive track record of helping investors achieve their financial goals through strategic real estate investments.  She enjoys educating...
Published 04/28/23
In this podcast episode, we had the pleasure of speaking with a local house cleaning company about their experiences in the industry. The owner, Lindsay Sawyer of Captivating Cleanliness, shared valuable insights into what it takes to run a successful small business in this competitive field.   We learned about the importance of building strong relationships with clients and maintaining open communication channels to ensure their satisfaction. Lindsey emphasized the value of offering...
Published 04/26/23
How great would it feel to find hidden money in your business? Now we are not talking about magic, but there are ways to find where you are overspending and even get some of that money back while not spending it moving forward. That's exactly what our next guest does.  Jeremy Ben-Israel of Ascentropy Business Solutions.  As leading expert in cost containment, Jeremy works with businesses to reduce key business expenses, generate cash, and boost working capital and profits.  Even more so, he...
Published 04/10/23
Your mental health is incredibly important but often ignored by you and the ones who care about you. Perhaps many of you can relate.  And the challenges that you may be experiencing is very familiar to our latest guest, Jackie Potter of JPotter Health. She is a wellness certified and healer certified life coach who specializes in stress, anxiety, and panic. Using her story, her research, and her wellness education, she helps others navigate and find ease from their anxiety with compassion and...
Published 03/27/23
People just want to be seen.  They want someone to just see them and love them and know them.  That’s all people want……..   This is just one of the great concepts shared by our next guest on Small Business Marketing – Then & Now, Siddiqi Ray, SOUL Ray Portrait and Siddiqi Ray International.  Her career has taken her around the world as a photographer, documenting history and experiencing life through the incredible interactions she has had and the relationships she has developed with her...
Published 03/24/23
Life surely takes turns, and sometimes challenges you experience in your health can lead into a business where you share your success with others. This is exactly what happened for our next guest, Somyata Saxena of The Garden Recipe, who took the lessons she learned about nutrition and diet selection while she was fighting ovarian  cancer and has developed programs to help other women address these issues as well.  She also started a second business focusing on dogs with cancer and...
Published 03/20/23
Sometimes it takes a family crisis to create something that the world has always needed. That is the situation with our next guest, Victor Okoh of Redify, Inc.  He took a medical crisis for his children and created an app that shares what irritants a product may have so you can safely keep yourself, or your family, away from them. To learn more, click www.redifyinc.com or search Redify in the app store. As always, this podcast is brought to you by Profit Master Business Solutions,...
Published 03/17/23
There is a sense of security from having a roof over your head.   And that grows with having a great roofing company to make sure your roof is constructed and installed properly.  Our latest guest on 𝐒𝐦𝐚𝐥𝐥 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 – 𝐓𝐡𝐞𝐧 & 𝐍𝐨𝐰 has launched not one, but two successful roofing businesses in Texas.  Dale Davis of Davis Roofing Solutions LLC is on a mission is to provide the absolute best customer experience for his clients and the absolute best employment experience for his...
Published 03/13/23
Being a business owner is hard....but life can he harder. Our latest episode is a redemption story.  Michael Anderson, the owner of Perfection in Paint in Jacksonville, Florida, shares the challenges of his journey as a business owner, from taking over his family's business to his personal battles with drugs and his redemption through his current success. He shares the multiple channels he has marketed his business, the goodwill  and the issues that he has had with Google.  Throughout it...
Published 03/10/23
Exercise is a large part of many people’s lives.  They work to find ways to keep it as part of their schedules.  But what if you were to do it over Zoom?  Would that make it easier?  Our latest guest is Anne McCranie of Fluid Movement and Massage, a licensed massage therapist and certified personal trainer, and she has helped busy professionals reduce stress and chronic pain, and build strength and balance through fun, safe, and supportive live Zoom fitness classes, and recorded...
Published 03/06/23
Students should have all the tools they need to succeed. While that is the expectation in the classroom, there are times where the student needs additional tools to thrive…and that is where tutoring comes in. Our guest is Lindsey Wander of WorldWise Tutoring, a full-service tutoring company that offers in-person services in Chicago, Dallas, Fort Worth, Houston, Austin, and San Antonio, as well as the surrounding suburbs. They also offers remote lessons anywhere in the world using free online...
Published 02/27/23
Are you CBD Curious?  So many out there are.  Whether you have already experienced cannabis or want to learn more now that there are legal options, there are many questions about CBD and how it may specifically help you. There are 2 main issues for consumers. CBD is everywhere but not all CBD is made equal and not all people know how to use plant medicine properly. That's where our guest Amy Chin from Calm Better Days comes in.  She is an expert on the subject and helps guide people on...
Published 02/24/23
Sow a Seed - Reap a Harvest This is a concept that our latest guest lives by.   For many years, Mark Miller, wanted to create a way to help as many people as possible to give to the charities and causes that they found to be worthy, while also being able to optimally support their families and their financial goals. He started UA Legacy Grants to help impoverished individuals receive financial assistance and financial education so they can rise above poverty and live thriving lives of...
Published 02/20/23
Sometimes the right solution is just under your feet. Especially when you have the answer for damaged grass on golf courses, baseball fields and people's front yards. Our guest on this episode of 𝐒𝐦𝐚𝐥𝐥 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 - 𝐓𝐡𝐞𝐧 & 𝐍𝐨𝐰 is Jeff Stahman, a  Horticultural Science expert who took his knowledge and experience managing and manicuring  golf courses and launched TurfMend, a professionally blended turf repair product that is super-absorbent and capable of holding up to 600 times...
Published 02/17/23