In this episode, Jürgen shares excerpts of their panel discussion titled "How to Create A Phenomenal Guest Experience" as part of Podthon '21.

In this episode, Jürgen shares three tools that allow you to speed up most videos, so that you can watch them in a fraction of the time that they'd take at recorded speed.

Hosted by Dr Jürgen Strauss, The Tales of Marketing Transformation podcast lays a firm foundation for your marketing journey. In this episode, we'll explore the third phase of the Transformational Marketing Blueprint - the TRUST phase.

In this episode, Jürgen shares excerpts of his conversation with Blake Fleischacker on his Facebook Live channel "Blake Fly", about how podcasting can build sustainable visibility and deep connection with your dream audience.

Hosted by Dr Jürgen Strauss, The Tales of Marketing Transformation podcast lays a firm foundation for your marketing journey. In this episode, Jürgen will share 2 tools for video recording - Loom and Vmaker.

Hosted by Dr Jürgen Strauss, The Tales of Marketing Transformation podcast lays a firm foundation for your marketing journey. In this episode, we'll explore the Like phase of the Transformational Marketing Journey.

In this episode, Jürgen shares his conversation with Miha Matlievski's LinkedIn Live Show - Coffee Conversations with Miha, about making podcasting human.

Hosted by Dr Jürgen Strauss, The Tales of Marketing Transformation podcast lays a firm foundation for your marketing journey. In this episode, he shares three awesome tools for audio learning and book summaries that you will definitely love.

Hosted by Dr Jürgen Strauss, The Tales of Marketing Transformation podcast lays a firm foundation for your marketing journey. In this episode, we'll explore the first 4 steps of the Transformational Marketing Blueprint - the Know phase.

Hosted by Dr. Jürgen Strauss, The Tales of Marketing Transformation podcast lays a firm foundation for your marketing journey. In this episode, Jürgen shares some tips to become an awesome podcast guest.

In this episode of the The Tales of Marketing Transformation Podcast, In this episode, Dr Jürgen Strauss shares three awesome tools for reading and learning that you will definitely love.

The Tales of Marketing Transformation podcast lays a firm foundation for your marketing journey. In this episode, Dr Jürgen Strauss talks about marketing as the Art and Science of creating and sustaining memorable, remarkable experiences and relationships.

Tales of Marketing Transformation, hosted by internationally recognised transformational marketing strategist, speaker and podcaster, Dr Jürgen Strauss. IIn this episode, Jürgen shares his three best tips for getting yourself on any podcast.

Thank you for joining me on the quest to make marketing human again. I’m very excited because from here on, we’re going to do something different for the Tales of Marketing Transformation. Aside from the video, we’ll talk about three different segments: Tools - where I’ll be sharing some of the tools we use to run our business and what we like about them, Podcasting - where we’ll talk a lot about the mindset and soft skills of podcasting, and Marketing - after all, this is Tales of...

Do you really know what your dream customer needs? Now that we have absolute clarity about who our dream customer is - who we serve, what drives them, what are their dreams, their desires, their goals and what frustrates them, what challenges they face, let’s learn more about their needs. Remember, that people don't buy products or services. They buy transformations. What is the transformation your dream customer is really wanting to achieve? Listen to the podcast to learn more.

Are you really clear on who your dream client is? In the last episode, we learned about our Lighthouse and the four pillars of our business - our Who, our Why, our What and our How. Now that we have clarity on the foundation - the Lighthouse of our business, it's time to consider who we are shining the light for. Who is it that we are serving? That’s our dream customer, our ideal customer. To build professional visibility with those potential dream clients, establish your professional...

Are you shining your light brightly to be exceptional and to serve your audience? Can they see your light and do they know what that represents? In the last episode, I introduced our Transformational Marketing Blueprint, and, spoke about Marketing as the Art and Science of creating and sustaining exceptional, remarkable customer experiences and relationships. So now, we'll begin exploring the first step in the Blueprint and the foundation of creating exceptional experiences and...

What if you had a blueprint for your marketing to guide you on the best path of your marketing journey and allow you to focus on enjoying the journey? In this episode, we’re going to start a series of 13 episodes to talk about the Science of Creating and Sustaining Exceptional Experiences. This series is based on our Transformational Marketing Blueprint, a 12-step framework for exceptional human-centered marketing. This episode is an overview of the blueprint, that we sometimes also refer...

Is your customer’s experience consistent with your brand promise? In this episode, I want to explore the idea of the customer experience. Every customer journey can be seen as a set of touch points where each one represents an experience our customers have with us. Have you ever considered how your customers receive those experiences?  How do they see, hear, feel and think about each touch point that they have with your business? Listen to the podcast to learn more.

What business are you really in? What's the bridge or the vehicle you provide to take your customer from their before state to their desired after state? Do you know exactly what the before state and after state of your dream customer is? Listen to the podcast to learn more.

Do you truly understand your dream customer's problem, pain or need?  I hope you enjoyed and gained value from my last episode, where I enlisted Russell Brunson's help to further explore the topic of really understanding your dream customer, being obsessively committed to their success, entering the conversations they are already having in their own mind and truly understanding the core pains that they are trying to move away from and the core passions that they are trying to move...

Who is your dream customer?  What do you know about them?  Where are they congregating? In this episode, I want to highlight another aspect of communicating with your ideal client or your dream customer, and I'm going to get help from someone else to do that.  Russell Brunson popularized the concept of sales funnels, and co-founded a software company called ClickFunnels that helps tens of thousands of entrepreneurs quickly get their message out to the marketplace. Russell has just...

Is your communication to your ideal target market, getting the response you desire? A key part of all customer journeys is communication. Have you ever spoken to a group of people and ended up with no response? Maybe it was in a live presentation, maybe in an online presentation, or maybe it was one of your written marketing messages. What did you do? In this episode, I talked about communicating in a way that speaks to the needs of your ideal client in order to get the response that you...

How are you charging your business battery? In the last episode, I spoke about the customer journey with you and what might be broken in that; in particular, how to find out what to fix. In this episode, I want to step back, and talk about what you need to fix in your own business, to enable you to provide that outstanding customer journey. In episode 218 of the InovaBuzz podcast. I spoke with Mike Michalowicz, the author of Profit First, about how to grow profitably and eradicate...