Everyone has an app idea, but when should you actually pursue that one idea you think could actually work? In this episode, we speak with Carissa Lintao of US-based agency, Apptuitive, about when to pursue an app idea. Carissa is an app strategist dedicated to providing innovative startups with common-sense marketing tactics and remarkable copy. She also writes about tech, social media, apps, and marketing.  Apptuitive are the honest marketers and product designers you didn't know you...

In this episode, we are privileged to have SEO genius, John Hutson of Climb Online, join us to give you his expert advice on Search Engine Optimisation (SEO) and specifically, App Store Optimisation i.e. how to get your app noticed in the shop window ahead of millions of apps in App Store. We discuss what SEO actually is and the things you can do to get started on optimising your app today for appearing at the top of search results. Climb Online are a results-driven digital agency –...

In this episode, we are privileged to have marketing guru Dean Seddon of Maverrik join us to give you his expert advice on marketing and how you can start the process to get your app noticed by your audience. We discuss what “marketing” actually means, how much consideration you need to give to it and when to start putting things into action. This is one episode not to miss! Maverrik is a growth and strategy consultancy that helps startups and SME’S build and execute plans to grow their...

In this episode, Habib Patel of Discover Brand Creation joins us to dissect exactly what branding is and whether you need to consider it for your app. A lot of people tend to think of it as just the logo, or the name of a company, but here we break it down for you. We discuss the importance of branding, how much you need to invest in it and Habib gives his one piece of advice for entrepreneurs wanting to build an app. Discover Brand Creation is a branding agency based in London, UK. Their...

In this episode, Sam Lester of Inktrap Ltd. joins us to dissect exactly what UI (user interface) and UX (user experience) are. A lot of people tend to think of them as just design, but it actually goes a bit deeper than that. We discuss the importance of UI/UX, how much you need to invest in it and Sam gives his one piece of advice for entrepreneurs wanting to build an app. Inktrap is a digital product design studio based in London, UK. For over 4 years they have been helping people make...

"The key to successful, pain-free app development is having the right processes in place" Often I get asked, what’s the process of building an app? How do you get my idea from my head into a mobile app? In this episode, I’m going to give you our tried and tested method which has yielded great results to build an app. I’m super excited to share it with you in the hope that you’ll see why we are so awesome but importantly, the process needed to build an app. Ready to get started on your app?...

Welcome to the first episode of the App Startup Show! I’m really excited for you guys because I’m going to be bombarding you with so much value in the upcoming episodes. I’ll be going through exactly what it takes to build an app right from the get-go of just having an idea in your head, plus also interviewing experts in the industry who will be providing you with the knowledge you need to get started, from design to branding, marketing and more. In this episode, we’re going to discuss why...

Everyone has an app idea, but when should you actually pursue that one idea you think could actually work? In this episode, we speak with Carissa Lintao of US-based agency, Apptuitive, about when to pursue an app idea. Carissa is an app strategist dedicated to providing innovative startups with common-sense marketing tactics and remarkable copy. She also writes about tech, social media, apps, and marketing. Apptuitive are the honest marketers and product designers you didn't know you...

In this episode, we are privileged to have SEO genius, John Hutson of Climb Online, join us to give you his expert advice on Search Engine Optimisation (SEO) and specifically, App Store Optimisation i.e. how to get your app noticed in the shop window ahead of millions of apps in App Store. We discuss what SEO actually is and the things you can do to get started on optimising your app today for appearing at the top of search results. Climb Online are a results-driven digital agency –...

"If you want to be at the forefront of the industry, then show your users that with a high-performance solution." In today’s episode, we’re going to answer the question on whether you should use a native programming language to build your app, or use a cross-platform hybrid language. If this is new to you, native apps are those that are written in a programming language specific to the platform they’re being developed for, meaning they can only be understood by that platform. In contrast,...

In this episode, we are privileged to have marketing guru Dean Seddon of Maverrik join us to give you his expert advice on marketing and how you can start the process to get your app noticed by your audience. We discuss what “marketing” actually means, how much consideration you need to give to it and when to start putting things into action. This is one episode not to miss! Maverrik is a growth and strategy consultancy that helps startups and SME’S build and execute plans to grow their...

"I’ve worked at both ends of the spectrum, and experienced enough ups and downs with both to give you what I think is definitive, open and honest answer that I wish I knew when I was first starting out in the industry." In today’s episode, we’re going to answer one of the most popular questions entrepreneurs ask, which is whether you should use an agency or a freelancer to develop your app. Having been in the industry for the last 5-6 years or so, I feel like I’m in the best place to answer...

In this episode, Habib Patel of Discover Brand Creation joins us to dissect exactly what branding is and whether you need to consider it for your app. A lot of people tend to think of it as just the logo, or the name of a company, but here we break it down for you. We discuss the importance of branding, how much you need to invest in it and Habib gives his one piece of advice for entrepreneurs wanting to build an app. Discover Brand Creation is a branding agency based in London, UK. Their...

"If you nail these four things that I've just told you, there is no reason why your app won’t be a success" In today’s episode, we’re going to look at what it takes for an app to be successful. As you some of you guys know already, I’ve been in the app game for a number of years now and after seeing many apps that have achieved success and many that haven’t, I’ve narrowed it down to four things. Four things you need to seriously consider when it comes to building your app. I call these the...

In this episode, Sam Lester of Inktrap Ltd. joins us to dissect exactly what UI (user interface) and UX (user experience) are. A lot of people tend to think of them as just design, but it actually goes a bit deeper than that. We discuss the importance of UI/UX, how much you need to invest in it and Sam gives his one piece of advice for entrepreneurs wanting to build an app. Inktrap is a digital product design studio based in London, UK. For over 4 years they have been helping people make...

"The key to successful, pain-free app development is having the right processes in place" Often I get asked, what’s the process to building an app? How do you guys build an app? What do you guys do differently that other app developers don’t do? How do you get my idea from my head onto my phone? In this episode, I’m going to give you our tried and tested method which has yielded great results to build an app. I’m super excited to share it with you in the hope that you’ll see why we are so...

Hello everyone and welcome to the first episode of the App Startup Show. I’m really excited for you guys listening in because I’m going to be bombarding you with so much value in the upcoming episodes. I’ll be going through exactly what it takes to build an app right from the get-go of just having an idea in your head, plus also interviewing experts in the industry who will be providing you with the knowledge you need to get started, from design to branding, marketing and more. In this...