Episodes
Welcome to this insightful interview where we get to chat with Facebook ads expert Ben Heath about the best practices for retargeting and Facebook ads for e-commerce and lead generation. In this conversation, we explore a range of topics including account setups, attribution, measurement, and the importance of meeting the real-world needs of clients.
Published 04/02/24
Think Facebook ads are a money pit? Here's how to turn that around and profit big! Facebook Ads Demystified: Maximize Your Marketing Success Ever wondered why your Facebook ads aren't delivering the ROI you expected? You're not alone. This deep dive into Facebook advertising uncovers the truths behind common misconceptions, revealing that the key to success isn't in chasing engagement through clicks or retargeting campaigns alone. Instead, it lies in understanding and leveraging the...
Published 03/26/24
Unlock the secrets to skyrocketing your sales with high-ticket Facebook ads! If you're aiming to push offers ranging from $500 to $10,000 but find the learning phase and conversion campaigns a challenge, this guide is your new best friend. We're diving deep into strategies that bypass traditional hurdles, focusing on volume, quality of traffic, and unit economics to enhance your business's profitability. Discover how to leverage Facebook's potential to amplify your high-ticket sales...
Published 03/21/24
Hey there! So, let me give you the lowdown on how I, with a decade of experience under my belt, transformed a brand to rake in over a million bucks a month. It’s all about saying ‘to hell with ROAS’ and embracing Profitable Scaling Margin (PSM). No algorithm hacks, no endless hours, just pure, profitable scaling. ► Education Resources - The Facebook Ads MBA Program: https://bit.ly/MBASignUpLink ► Connect With Me On Other Platforms - Twitter: https://twitter.com/CTtheDisrupter - Instagram:...
Published 03/19/24
Are you a Facebook marketer who's looking for ways to make your job easier? Then you won't want to miss this video! In it, we take you step-by-step through the process of using A.I., and I'll show you my ChatGpt prompts along with two other fantastic tools, to turn a video ad into some of the best ad copy you've ever seen. By the end of the video, you'll know how to use ChatGPT to do all the hard work for you, to generate high-quality ad copy with ease. If you're a Facebook marketer looking...
Published 03/14/24
Facebook Ads stand as a cornerstone for success in 2024. The introduction of the 3:2:2 method marks a pivotal shift, offering businesses an innovative strategy to scale effectively and tap into new audience segments. This video unveils the powerful 3:2:2 method for Facebook ads, a revolutionary approach for 2024. You'll learn to create sustainable, engaging ads that effectively scale your business and reach new audiences. By integrating AI tools for imagery and copy, plus strategic campaign...
Published 03/12/24
Unbelievable Video Magic: 1000 Videos in 30 Mins for Less Than $100! Discover the secret to massive video output without breaking the bank. In this guide, I'll unveil how you can revolutionize your content strategy, creating over a thousand videos in just 30 minutes, all for under $100. Dive into the world of efficient video production and never look back! ► Opus.Pro & Repurpose.io - https://www.opus.pro/?via=Disrupter - https://repurpose.io/?aff=32994 ► Join my Newsletter FREE -...
Published 03/07/24
Cost caps can make or break your Facebook ads – learn how to dominate in 2024! In this comprehensive guide, we delve into the intricacies of managing your ad spend effectively with cost caps. Discover how to leverage this powerful tool to maintain control over your Cost Per Action (CPA) while scaling your campaigns efficiently. With insights drawn from years of industry experience and millions in ad spend, this guide is your ticket to mastering Facebook ads and ensuring your campaigns deliver...
Published 03/05/24
Hey folks, it's your favorite professor Charley T here! In this Facebook Ads masterclass, I'll be taking you through the A to Z of creating and scaling a Facebook Ad account, starting from ground zero. Interested in Facebook Ads 2023 and broad targeting on Facebook? Then you're in the right place. This isn't just a quick guide - it's an in-depth tutorial where we'll explore how to run Facebook ads effectively, with special emphasis on strategies that will make you a pro at broad...
Published 03/01/24
In this comprehensive guide, I'll walk you through the transformative journey of optimizing your Facebook ad campaigns by harnessing the power of automation. Gone are the days of manual adjustments and the constant anxiety over budget mismanagement. Through a detailed exploration, we'll unravel the mysteries behind setting up automated rules that not only safeguard your budget but also enhance the efficiency of your ad spend. ► Education Resources - The Facebook Ads MBA Program:...
Published 02/28/24
Dive into my million-dollar journey - real strategies, real success. Trust me, it’s a game-changer. 🚀 Unlock the secrets to building a million-dollar business from scratch. From pivotal Business & YouTube strategies to invaluable team insights and essential tools, I'm sharing it all. This isn’t just another success story; it’s a roadmap to your own million-dollar success. Ready to transform your dreams into reality? Let’s embark on this journey together. ► My Team: - @DaraDenney:...
Published 02/22/24
Ever wondered how some media buyers turn modest budgets into seven-figure incomes? ► Education Resources - The Facebook Ads MBA Program: https://bit.ly/MBASignUpLink - Disrupter School (Trial for $100): https://bit.ly/DisrupterSchoolEnroll - Facebook Disrupter Group (free): https://bit.ly/DisrupterFacebookGroup ► Work with me directly - Disrupter Agency: https://bit.ly/DisrupterAgency - Book a Consulting Call: https://bit.ly/DisrupterConsulting ► Connect With Me On Other Platforms -...
Published 02/20/24
CHECK OUT MY RECENT PODCAST WITH TRIPLE WHALE In this episode of Adspend, Charley Tichenor, Founder of Disrupter School, joins the show to discuss important topics in marketing strategy, creative agency strategies, and working with clients as an agency. Charley shares insights on how to allocate funds in marketing strategy, how creative agencies can align with company goals, and how to work with clients while being mindful of their goals and personalities. He emphasizes the importance of...
Published 02/01/24
This is Robbie's story, a seasoned digital marketer whose experiences in the Facebook Ads MBA Program have significantly shaped his professional trajectory. By intertwining key learnings from his Facebook Ads MBA Program experience with real-world applications in digital marketing, Robbie offers a unique perspective that is both enlightening and inspiring. CharleyBot.ai is Free 24hrs a day ► Education Resources - The Facebook Ads MBA Program: https://bit.ly/JoinTheMBAStandard - Disrupter...
Published 01/30/24
Get ready for the biggest ad of the week featuring Fraser! This time, it's a simple static ad from our mutual friend Jason at Doe Beauty. Even though it's simple, it's absolutely smashing it. We were blown away by last week's video, so you won't want to miss this one either. Get excited and hit that subscribe button! Doe Lashes https://doebeauty.com/ Chapters: 00:00 The Greatest Ad In the World, with the Best Facebook Ad Hook EVER! 01:12 Spriggy: Australia's #1 Pocket Money App 01:39 What is...
Published 01/24/24
Meet Charles Tichenor IV, a leading Facebook advertiser in the US, credited with generating over $1 billion in revenue. With a decade of experience, Charley has managed 7-figure daily budgets for brands like Schwarzkopf, Nissan, and CBS. His early work included handling Facebook ads for Apple and New Balance, with budgets ranging from $10,000 to $1M+ per day. As the founder of Disrupter School, Charley is committed to reshaping the digital marketing industry, having helped thousands through...
Published 01/19/24
Today's video delves into dissecting an advertisement by Hopper, an app that offers cheap hotel deals. We'll explore the unconventional format of their static ad and discuss how it captivates audience attention, thereby serving as an effective top-of-the-funnel ad. Additionally, we'll uncover key insights on how this ad mirrors organic content, emphasizing the importance of aligning paid media with organic strategies. Join us as we analyze the visual appeal and strategic implications of this...
Published 01/17/24
Want more customers from your Facebook campaigns? Looking for a model for scaling Facebook ads? Discover a three-step Facebook ads strategy to scale your business results. Connect with Michael Stelzner - Instagram: https://instagram.com/stelzner 🔔 Subscribe to this podcast for More Social Media Marketing Insights/ Youtube: https://youtube.com/socialmediaexaminer ► Education Resources - The Facebook Ads MBA Program: https://bit.ly/JoinTheMBAStandard - Disrupter School (Trial for $100):...
Published 01/12/24
► Education Resources - The Facebook Ads MBA Program: https://bit.ly/JoinTheMBAStandard - Disrupter School (Trial for $100): https://bit.ly/DisrupterSchoolEnroll - Facebook Disrupter Group (free): https://bit.ly/DisrupterFacebookGroup ► Work with me directly - Disrupter Agency: https://bit.ly/DisrupterAgency ► Newsletter & Merchandise - Shape of Disrupt: https://bit.ly/DisrupterNewsletterSignUp ► Connect With Me On Other Platforms - Twitter: https://twitter.com/CTtheDisrupter -...
Published 01/10/24
Discover the Definitive Guide to Scaling on Facebook - Part 1! Hey there, amazing peeps! Today, we dive deep into the definitive guide to Scaling on Facebook in our latest episode, and it's jam-packed with valuable insights that can help take your business to the next level. So, without further ado, let's jump into all the juicy details. In this episode, Charley covers some key points that you'll definitely want to take note of: 1. Omni Channel Targets: Learn how to effectively target your...
Published 01/05/24
Welcome to a very special edition of Digital Marketing Five, where we delve into the future: our predictions for 2024 are here. As a new father, I bring a fresh perspective to this year's forecasts. With a track record of 80% accuracy over the past four years, these insights are not to be missed. Let’s explore what the next year holds, including my exclusive super hot take. Ready for a glimpse into the future? Let’s get started! CharleyBot.ai is Free 24hrs a day ► Education Resources - The...
Published 01/03/24
The Secret Sauce to Skyrocketing Business Growth in the E-commerce World In today's digital age, the e-commerce landscape is bustling with brands vying for consumer attention. Among them, brands like Underoutfit have managed to carve a niche, witnessing a meteoric rise from 50k to an impressive million in a short span. While there's no magic formula, a combination of strategic insights and actionable steps can propel a business to such heights. Let's delve deeper into these transformative...
Published 12/28/23
Discover why 90% of ad agencies fail 90% of their clients and the 3 red flags to watch out for. Plus, a surprise that could change your business forever! ► Education Resources - The Facebook Ads MBA Program: https://bit.ly/MBASignUpLink - Disrupter School (Trial for $100): https://bit.ly/DisrupterSchoolEnroll - Facebook Disrupter Group (free): https://bit.ly/DisrupterFacebookGroup ► Work with me directly - Disrupter Agency: https://bit.ly/DisrupterAgency - Book a Consulting Call:...
Published 12/27/23
Hey folks, it's your favorite professor Charley T here! In this Facebook Ads masterclass, I'll be taking you through the A to Z of creating 3:2:2 ads and scaling a Facebook Ad account, starting from ground zero. Tired of endless cycles of creative testing that drain time and resources? Our groundbreaking approach leverages machine learning to optimize your campaigns, debunking myths like ad fatigue. Say goodbye to outdated practices and embrace a smarter, more efficient advertising...
Published 12/21/23