Episodes
Welcome to the FitPro Leadgen Podcast! In this episode, we have a fantastic guest interview with Rob, a seasoned professional in the fitness industry. Rob shares his journey from starting out as a lifeguard to becoming a leading expert in the field. With over 20 years of experience, he has seen it all and has valuable insights to share. But this episode is not just about Rob's story. We also delve into the power of community and support in the fitness industry. Discover how Rob's Facebook...
Published 07/17/23
In this episode, David welcomes special guests Chris and Eric to discuss limiting beliefs in the fitness industry. They share their personal journeys and how they overcame their own limiting beliefs to achieve success in the health and fitness coaching field and also delve into common limiting beliefs such as fear of getting started, fear of failure, comparison syndrome, imposter syndrome, and scarcity mindset. The conversation highlights the importance of reframing one's mindset, investing...
Published 07/10/23
This week's guest interview focuses on diversifying your income as a FitPro! We're joined by Barrie Mark, a highly experienced personal trainer who has shaped lives for over 16 years. Having been self-employed for the past two decades, he has been dedicated to raising personal training standards and is determined to set the benchmark high.You've probably heard of the F.A.T Method, the online weight-loss solution with over 700 success stories...That's overseen by Barrie as well.His deep...
Published 05/31/23
This week's guest interview focuses on all things High-Ticket Sales, from pricing to closing.We're joined by Shane Mulgrew, an Executive Business & Personal Coach, International Speaker, and High-Performance Athlete.Shane's professional journey started in Corporate Sales before transitioning to Online Coaching & Consulting. With over 15 years of experience in the Sales sector across diverse markets, he has developed a specialization in helping entrepreneurs master their health and...
Published 05/23/23
This week's guest interview focuses on demand generation, leveraging organic engagement, and transforming it into profit! We're joined by Allan Miles, a renowned business growth consultant, husband, dad of 5, and pug owner who is passionate about building successful businesses. With over 15 years of experience, Allan has built multiple businesses, including 2 seven-figure recruitment companies, a six-figure home-based agency, a six-figure fitness business, and his current multi-six-figure...
Published 05/15/23
Today's guest interview focus is on 𝗺𝗼𝘁𝗶𝘃𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗺𝗼𝘃𝗶𝗻𝗴 𝘁𝗵𝗲 𝗻𝗲𝗲𝗱𝗹𝗲 𝗼𝗻 𝗴𝗲𝘁𝘁𝗶𝗻𝗴 𝗺𝗼𝗿𝗲 𝗽𝗲𝗼𝗽𝗹𝗲 𝗺𝗼𝗿𝗲 𝗮𝗰𝘁𝗶𝘃𝗲!We're joined by Dave Wright, the Founder & CEO of Myzone, the CEO and owner of Creative Fitness Marketing, and co-owner of the Voyage Fitness brand in Australia. Not only is he a Board Director of UKactive, but his product, Myzone, is enjoyed in 9,000+ facilities by over 2 million people in 92 different countries!He's a serial entrepreneur, who has actively supported the fitness...
Published 05/08/23
This week's guest interview focuses on all things 𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠 and being the go-to business for your target audience. We're joined by none other than Paul Booth, a former drug-busting member of the British Royal Navy who went on to build a highly successful 7-figure sports supplement brand solely through social media traffic!🤯With his background in interrogation training, Paul gained a unique understanding of human behavior and how to use language to influence and persuade.Today, he helps...
Published 04/24/23
This week's focus is on 𝘁𝗵𝗲 𝗶𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝗰𝗲 𝗼𝗳 𝗰𝗼𝘃𝗲𝗿𝗶𝗻𝗴 𝗮𝗹𝗹 𝗯𝗮𝘀𝗲𝘀 𝘁𝗼 𝗽𝗿𝗼𝘁𝗲𝗰𝘁 𝗯𝗼𝘁𝗵 𝘆𝗼𝘂𝗿 𝗹𝗶𝘃𝗲𝗹𝗶𝗵𝗼𝗼𝗱 𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗰𝗹𝗶𝗲𝗻𝘁𝘀, 𝗮𝗻𝗱 𝘁𝗵𝗲 𝗽𝗼𝘀𝘀𝗶𝗯𝗹𝗲 𝗿𝗮𝗺𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀 𝗼𝗳 𝗻𝗼𝘁 𝗵𝗮𝘃𝗶𝗻𝗴 𝘁𝗵𝗲 𝗰𝗼𝗿𝗿𝗲𝗰𝘁 𝗶𝗻𝘀𝘂𝗿𝗮𝗻𝗰𝗲 𝗽𝗼𝗹𝗶𝗰𝘆 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗳𝗶𝘁𝗻𝗲𝘀𝘀 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀.We (finally) catch up with Carl Fanning, an Insurance Specialist in the Health and Fitness Industry with an impressive background in sports and physical activity, having competed in bodybuilding competitions, European triathlon qualifiers, marathons, football, and lacrosse.In addition...
Published 04/03/23
This week's focus is on how to scale your social channels from 0-100K, the importance of integrity, and how to maneuver the ever-changing algorithm! We have the pleasure of welcoming Matt Goddard, aka  @TheBoxingLocker  who has over 20 years of experience in boxing (amassing an impressive 7-0 professional record) and 10 years of experience in personal training. Matt has established a strong local brand with his own boxing and fitness gym in Hampshire, UK, as well as a successful coaching...
Published 03/27/23
This week's episode is a special in-house podcast!The show usually features fitness professionals from around the world, but this week we're joined by LeadDec Manager and Sales Specialist Jess Harris.Throughout this episode, Jess and David provide valuable insights and practical tips on how to implement proven sales strategies in your fitness business.She draws from her years of experience in the industry, and shares real-life examples of what has worked for her and her clients!This is a...
Published 03/20/23
This week's focus is on the do's and don't's of marketing and the importance of storytelling! In this episode, David chats with Corey Hiben, the host of a successful health and fitness podcast in Austin, Texas and owner of the #1 Webflow website agency for the health industry which helps FitPros and health professionals set up bespoke websites, purpose-built for their target audience. Corey has spent over a year interviewing some of the most brilliant minds in the industry on the Health...
Published 03/07/23
This week focuses on the importance of planning and how your numbers can do so much more than just keep HMRC happy. Our returning guest Debbie Hancock is a Chartered Management Accountant and Certified Financial Coach with 15 years of experience in helping businesses gain confidence in their finances and make impactful changes to their lives.  When Debbie started her own accountancy business, she found that her money blocks stopped her from matching her employed salary. This is when Debbie...
Published 02/27/23
This week focuses on innovation and diversifying your services in the saturated fitness marketing space!   We're joined by Staci Alden, a multi-talented FitPro who has led a team of over 100 group fitness instructors, PTs, and Pilates instructors since 2014. She's an experienced consultant and planner for digital and in-person offerings, serving clients from large luxury health clubs to small studios, international companies, and the multifamily market.   Staci has designed world-class...
Published 02/13/23
This week's focus is on tapping into the 'busy professional' market, sales processes and the importance of testimonials! We're joined by Equilibrium Studios owner Ryan Thomas, a seasoned personal trainer and nutrition coach with over a decade of industry experience.  Ryan shares his expertise on training CEO's and VIP's, revealing the secrets to getting even the busiest clients extraordinary results. With four years of experience running a premium personal training studio, Ryan has...
Published 02/06/23
This week's focus is on hybrid models and how to scale a fitness business during the Financial Crisis. We're joined by Paul Greaves a seasoned FitPro with 18 years of experience in various roles and environments, from big commercial gyms to small independent facilities.  As the owner of The Edge Personal Training and co-owner of Energize Fitness, he brings a wealth of knowledge and expertise to the table.  In addition to his fitness background, Paul also runs a successful business...
Published 01/30/23
This week's focus is on avatars, outsourcing and delegation! Garrie O'Neill is the Head Coach at The Golf Conditioning Clinic, with 26 years in the fitness industry! He's successfully built two 6-figure businesses, one of which is a bootcamp business with 14 locations and is currently in the middle of building his third! 🤯 How well do you know your client base? ➜ Follow Garrie on Instagram: https://www.instagram.com/garrie_oneill/ ➜ Find Garrie on Facebook:...
Published 01/23/23
This week's focus is on 𝗹𝗼𝗻𝗴-𝘁𝗲𝗿𝗺 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗮𝗻𝗱 𝘀𝘆𝘀𝘁𝗲𝗺𝘀!  Justin Devonshire is co-owner of the TransformHub - a UK fitness studio franchise with 20 locations. Justin has launched, scaled, and sold multiple fitness businesses and has mentored hundreds of fitpros to achieve 6-figure revenues with his proven strategies and systems.    P.S. To make up for the first couple of minutes being cut, Justin has been kind enough to offer a FREE 2023 Growth Planning Session (it wasn't even his fault, what...
Published 01/17/23
Get ahead of the game and join us this week as we dive into the top trends and industry drivers for the year ahead! Our guest for this episode is Jessica Armstrong, the Community and Partnerships Manager for TeamUp! Jessica has a wealth of experience in Hospitality, Travel, and Fitness marketing, with over seven years in the industry. We're excited to share her insights and perspectives on what will be the key needle-movers in 2023, and we know you'll benefit greatly from her...
Published 01/09/23
Jack Forster on Future Of The Fitness Industry 🚀 Jack expresses where he thinks the Fitness Industry if going as well as some other key topics such as:  Do partnerships work in the fitness industry?  How to strengthen the BRAND?  David :)
Published 10/31/22
This week's guest interview is ME! Here I am on Samuel Main's Podcast: 'The Main Life' talking all about how gym owners can make a profit 💸 You see, when I got started as a PT, I thought all of my clients were going to come flying in and I'd be overrun! But actually, when I started and got nothing to very little interest 😤 So I had to figure out what I needed to change ⬇️ Sound interesting? Give the full interview a listen now! David :)
Published 08/08/22
.Matt became self-employed to regain his freedom ⬇️ It gave him the freedom to PT and travel all around the world  Matt recognises the importance of personal development and mindset in the fitness industry and as a business owner And here he is sharing exactly why you need to make sure you're considering this too 🙏 Enjoy  David :) 
Published 07/21/22
This week I am interviewing Jordan, and he's speaking all about an aspect of lead gen that we all don't consider enough!   Jordan talks all about having a structured referral programme and why you need one   How to ask  When to ask   How to leverage it   & so much more    This is a great way to maximise your business, and if you haven't got this nailed, this interview is for you    David :)
Published 07/18/22
Kellen is coming on to talk all about the fakes in the industry and the impact this has on the genuine professionals 😩 Got any personal experiences of this? Let us know! David :)
Published 06/13/22