Episodes
In Part 2 of this two-part interview, host Jeff Hannah talks with trade show strategist Jessica Turnbull of The Exhibit Company in Australia, during EXHIBITORLIVE 2024. Continuing our enlightening conversation with Jess Turnbull, we delve deeper into the world of exhibitions and client engagement in Australia. In this episode, you will join us for a conversation about: Insights garnered from advising and training clients on maximising returns The more selective approach to hospitality for...
Published 04/15/24
Published 04/15/24
In Part 1 of this two-part interview, host Jeff Hannah talks with trade show strategist Jessica Turnbull of The Exhibit Company in Australia, during EXHIBITORLIVE 2024. During this conversation, Jess shared insights into her journey, having co-founded The Exhibit Company with her stepfather, Chris Lamb some years ago. Their approach to the business is truly distinctive, placing strategy at the forefront – followed by outstanding design. Their forward-thinking mindset has positioned them...
Published 03/29/24
This is Part 2 of a two-part interview with international industry leader and designer Francisco Collazo, Partner and CEO of SISTEXPO (Sistemas de Exposición) in Mexico City, Mexico. In this fascinating conversation, Francisco Collazo shares his extensive journey into the exhibition industry, tracing the evolution of his career from its inception as a young boy working with his father. More than 40 years later, Francisco’s company is now well into its third family generation and has...
Published 03/01/24
This is Part 1 of a two-part interview with international industry leader and designer Francisco Collazo, Partner and CEO of SISTEXPO (Sistemas de Exposición) in Mexico City, Mexico. In this fascinating conversation, Francisco Collazo shares his extensive journey into the exhibition industry, tracing the evolution of his career from its inception as a young boy working with his father. More than 40 years later, Francisco’s company is now well into its third family generation and has...
Published 02/24/24
In this episode, host Jeff Hannah interviews digital genius, Mazi Farzam, CEO of Inhance Digital, an agency based in Los Angeles, California. Mazi is focused on the intersection of science, technology, and storytelling. Under his leadership, Inhance has built a global reputation for content generation, user experience creation, visual effects, and immersive storytelling. Inhance works across a wide range of industries where their work finds application in museums, trade shows, executive...
Published 05/31/23
Industry veteran Mark Johnson is re-shaping the world of exhibitions with his deep passion, foresight, and encompassing vision for the future. Mark has garnered significant attention with his recent acquisitions of EXHIBITOR Group, as well as Featherlite Exhibits. In this episode, host Jeff Hannah asks Mark about his acquisition of EXHIBITOR Group, and how he is re-imagining the future of it. Mark introduces Dan Raynak as the new CEO/President of EXHIBITOR Group, and talks about the unique...
Published 12/02/22
This is an interview with an industry legend, Bendict Soh, Chairman and Co-Founder of Kingsmen Creative Ltd., based in Singapore. In this episode, host Jeff Hannah and Bendict Soh discuss the return of the industry since the COVID-19 pandemic brought the exhibition industry to a complete halt over two years ago. Shows and events are recovering well, with a number of large corporations hosting their own private customer events and product launches. Ben talks about the importance of ...
Published 10/11/22
This is Part 2 of a two-part interview with Han Leenhouts author of Sales & Pepper, based in The Hague (Den Haag), The Netherlands.    This is one of the most fun, exciting, and inspirational episodes that we’ve had on The Global Exhibitor Podcast! In this interview, hosted by Jeff Hannah, you can experience Han’s electric personality, and magnetic passion through his dynamic, engaging, and direct (Dutch) style. The primary focus of this episode is the importance of booth staff...
Published 08/04/22
This is Part 1 of a two-part interview with Han Leenhouts author of Sales & Pepper, based in The Hague (Den Haag), The Netherlands.    This is one of the most fun, exciting, and inspirational episodes that we’ve had on The Global Exhibitor Podcast! In this interview, hosted by Jeff Hannah, you can experience Han’s electric personality, and magnetic passion through his dynamic, engaging, and direct (Dutch) style. The primary focus of this episode is the importance of booth staff...
Published 07/25/22
This is Part 2 of an interview with Lee Ali of Expo Stars Interactive, based in Manchester, England. Host Jeff Hannah asks Lee about the Five E’s of Engagement, booth staffing recommendations, and getting the right people in the right places in an exhibit.   Lee and Jeff discuss various outlooks regarding the attendee experience model in the post-COVID world. How have expectations of engagements and interactions changed during the past couple of years? What problems are we seeing now? And...
Published 04/09/22
In this episode, host Jeff Hannah interviews Lee Ali of Expo Stars Interactive, based in Manchester, England. In this episode, Jeff asks Lee about several unique aspects of his work and business model. This is part one of a two-part series with Lee. Lee discusses his Remote Exhibiting Model, which is a new development born in the midst of the COVID-19 Pandemic, when companies were prevented from traveling due to restrictions of one kind or another. This Model allows companies to still...
Published 03/17/22
Host Jeff Hannah interviews Martin Besaris (Martijn Besaris) of The Inside Standbouw, in Amsterdam. Martin describes the exhibition industry as the “best industry in the world.” They explore the Dutch mindset, culture, and approach to business relationships. Martin expresses the need for more industry carpenters and other skilled craftspeople. QR codes are growing in popularity, along with other trends. They also discuss the impact of COVID-19 on the exhibition industry, international travel,...
Published 01/06/22
In this episode, host Jeff Hannah interviews Mexican industry globetrotter Alejandro (Alex) Escalante from Guadalajara. Alejandro is part of the family-owned company, Omega Group, where he is involved in sales, project management, logistics, and many other activities. He has worked in many regions of the world, such as Europe, Latin America, and the USA. They explore the Mexican mindset, culture, and approach to business relationships. They also discuss the impact of COVID-19 on the...
Published 12/14/21
In Part 3 of this series, host Jeff Hannah interviews international travel influencer and critic of food, David Hanger, who is based in the USA. This interview provides a wealth of solid insights and recommendations for restaurants, food, and excursions / activities in Prague, Chicago and Santa Barbara. David’s TripAdvisor reviews have been read by well over 100,000 people around the world. This series will be a great resource for those of you who may be planning shows, events, or travel in...
Published 11/29/21
In Part 2 of this series, host Jeff Hannah interviews international travel influencer and critic of food, David Hanger, who is based in the USA. This interview provides a wealth of solid insights and recommendations for restaurants, food, and excursions / activities in Santorini & Shanghai. David’s TripAdvisor reviews have been read by well over 100,000 people around the world. This series will be a great resource for those of you who may be planning shows, events, or travel in these cities.
Published 11/22/21
In Part 1 of this series, host Jeff Hannah interviews David Hanger, international traveler and critic of food, based in the USA. This interview provides a wealth of solid insights and recommendations for restaurants, food, and excursions / activities in Singapore & Amsterdam. David’s TripAdvisor reviews have been read by well over 100,000 people around the world. This series will be a great resource for those of you who may be planning shows, events, or travel in these cities.
Published 11/12/21
Host Jeff Hannah interviews Scott Wojda, President of Global Creative Group, based in the Czech Republic. Jeff has a very interesting conversation with Scott about his agency’s approach to storytelling, strategy, creating engagements, and the overall design of exhibitry. They also discuss cultural differences, the benefits of a design education and much more. This interview was held at EuroShop, the world’s largest trade fair for the retail industry, trade shows and associated sectors.
Published 10/30/21
Host Jeff Hannah interviews Marcela Medrano, President of Dodecaedro Group, based in Buenos Aires. Marcela discusses the unique distinctions of the trade show industry in Argentina, as well as an overview of the main convention centers in Buenos Aires, such as La Rural and Tecnópolis. They discuss the economic realities and challenges of working in Argentina due to multiple years of hyper-inflation and currency devaluation. And they discuss cultural differences, the ethnic landscape, and...
Published 03/06/21
We are re-airing a webinar with Jeff Hannah called The Great Global Reset, presented by IFES (International Federation of Exhibition & Event Services), as part of an ongoing series called IFES Solutions. All countries and cultures on the planet are feeling the impact of the COVID-19 pandemic. The impact is monumental – and will likely have more significant repercussions on humanity than any other crisis we have seen in our lifetimes.
Published 10/19/20
This is a panel interview with Jeff Hannah & Joey DiFranco from the main stage at Rethinking Events, a recent virtual event, exploring how virtual events are exploding during the COVID pandemic. Joey (Director of the NEXT Lab at Exhibit Concepts) is a media futurist and expert in experiential technology. Jeff is the Vice President at Exhibit Concepts. This interview was recorded in Dayton, Ohio.
Published 08/25/20
Host Jeff Hannah interviews Bin Yu, Ph.D, Founder & CEO of HitLights, a top provider of LED technologies for trade show exhibits, and other industry sectors. Bin is a native of China, but pursued his American dream by earning his Ph.D. at Louisiana State University (LSU) in the USA. He shares part of his fascinating entrepreneurial journey, what inspires him, and the mindset which has helped him to succeed in so many areas of life. This interview was recorded at Mandalay Bay in Las Vegas,...
Published 05/23/20
Host Jeff Hannah speaks at EuroShop 2020 in Düsseldorf, Germany as part of the IFES Expo & Event Stage. Jeff’s lecture, titled Cultural Frameworks, highlights the need for focusing on the dimensions of national culture. Jeff asserts that cultural differences are one of the most ignored aspects of international trade show programs. He talks about challenges, recommendations, resources, and strategies for addressing cultural issues. This s peech was recorded at the Messe Düsseldorf in...
Published 04/13/20
Host Jeff Hannah interviews Uta Goretzky in Tucson, Arizona. Uta is the Executive Director of IFES, the International Federation of Exhibition & Event Services, headquartered in Europe. Jeff talks to her about trends that she is observing, initiatives that IFES is pursuing currently, the significance of cultural concerns, as well as best practices for exhibitors. The interview was held during an EDPA Access event in the Sonoran Desert.
Published 02/19/20
Host Jeff Hannah interviews Chloe Richardson in London, a linguist – and sales strategist within the exhibition and trade show industry globally. She discusses the importance of language in relation to travel - and to the trade show and exhibition world in general; she talks about cultural differences, travel tips, how to engage with strangers, how to create trust & respect, perceptions across borders, and developing a better understanding of the audience you are trying to engage with.
Published 12/25/19