Episodes
Steve Klein (twitter.com/stevenklein) of LaunchNotes talks with James Hawkins (https://www.linkedin.com/in/j-hawkins/) of PostHog about how they found product market fit after pivoting several times and how they support 23,000 customers through a community without a dedicated support team. They also discuss tips for prioritizing roadmap items and the delicate balance of performance improvements and new functionality.
đź”— Links
James on LinkedIn: https://www.linkedin.com/in/j-hawkins/
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Published 02/03/23
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) and the LaunchNotes team chat with Josh Herzig-Marx about the similarities between cooking and building products and how frameworks can help you work smarter. They also talk about the career paths of individual contributors vs. managers and share tips for getting promoted.
đź”— Links
Should management be your career path? https://medium.com/smells-like-team-spirit/should-management-be-on-your-career-path-a6aa6b7aad0a
Josh on...
Published 02/01/23
Steve Klein (twitter.com/stevenklein) talks with Josh Herzig-Marx (linkedin.com/in/joshuaherzigmarx) about the new things you’ll be expected to do when transitioning to a Product Leadership role, and how you can accel at them.
đź”— Links
Josh on LinkedIn: https://www.linkedin.com/in/joshuaherzigmarx/
🚀Check out LaunchNotes: https://launchnotes.com
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Published 01/31/23
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) and the LaunchNotes team talk about a recent podcast recording with Des Traynor from Intercom. Tyler shares how they landed on their company strategy framework, and they discuss a product that Spotify quietly shut down. Â
đź”— Links
🚀Check out LaunchNotes: https://launchnotes.com
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đź“şFollow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
Check...
Published 01/27/23
Steve Klein (twitter.com/stevenklein) talks with Justin Gallagher (twitter.com/justingallagher) about how synchronous work and communication in a remote company is a recipe for burnout. Teams should work more asynchronously by having better documentation around how to get work done, and by communicating with more intentional long-form written content.
đź”— Links
Justin’s company: https://www.hoop.app/
Justin on LinkedIn: https://www.linkedin.com/in/justinjgallagher/
🚀Check out...
Published 01/25/23
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Des Traynor of Intercom about their successful journey from one product to multiple products, knowing when to sunset a product and what they look for when hiring product leaders. Des also shares his thoughts on the fast-moving adoption of AI in products today.
đź”— Links
Des’ personal website: https://destraynor.com/
Des’ company: https://www.intercom.com/
Des on Twitter:...
Published 01/23/23
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Ciara Peter of Robin (previously of Salesforce) about how her product career started in design, how to deliver feedback and deal with imposter syndrome, using conviction to make better product decisions, and much more.
đź”— Links
Ciara on LinkedIn: https://www.linkedin.com/in/ciarapeter/
Ciara’s company: https://robinpowered.com/
Ciaras favorite product: https://www.hatch.co/restore
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Published 01/22/23
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Dave Meyer of Atlassian about launching a product marketplace, enterprise product management, and how sharing key functionality across a suite of products helps improve the customer experience.
đź”— Links
Dave on LinkedIn: https://www.linkedin.com/in/hellodavemeyer/
The company Dave works for: https://www.atlassian.com/
🚀Check out LaunchNotes: https://launchnotes.com
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Published 01/21/23
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Alex Klufas (IBM) about the importance of learning your product and getting to know your team, and Alex shares tips for growing an audience on TikTok by leaning into tactical content to build stronger connections.
đź”— Links
Alex on TikTok: https://www.tiktok.com/@alex_the_pm
Alex on Instagram: https://www.instagram.com/alex_the_pm/
Alex’s company: https://www.ibm.com/us-en?ar=1
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Published 01/17/23
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Patrick Thompson of Amplitude (previously of Iteratively and Atlassian) about the importance of data within product teams, traits of successful product managers, and how balancing “growth years” with “rest years” is critical for a successful career.
đź”— Links
Patrick’s company: https://amplitude.com/
Patrick on LinkedIn: https://www.linkedin.com/in/patrickt010/
Patrick on Twitter:...
Published 01/12/23
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Adam Dahlgren of Allstacks about the parallels between political campaigns and major project launches, starting a company, and finding product market fit by getting to know your users.
đź”— Links
Adam’s company: https://www.allstacks.com/
Adam on LinkedIn: https://www.linkedin.com/in/adam-dahlgren
🚀Check out LaunchNotes: https://launchnotes.com
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Published 01/11/23
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Mary Sheehan (https://www.linkedin.com/in/maryshirleysheehan/) of Adobe (formerly Adroll and Google) about her upcoming book, The Pocket Guide to Product Launches. Mary also discusses the importance for product marketers to collaborate across teams, how to get customer insights and flexing the muscle of saying “no” as a marketer.
đź”— Links
Mary on LinkedIn:...
Published 12/20/22
The LaunchNotes crew gets together with a few friends to discuss 2023 product predictions from some of the top product managers in tech. Learn how B2B SaaS product work will change in 2023 and how you can get ahead of the curve.
Published 12/19/22
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Seif Salama (https://www.linkedin.com/in/seif-salama-53005b61/) of Carta (previously Google, Zynga, and Angelist) about the differences of working at a large company vs. a startup, and Seif shares tips for interviewing and hiring product marketers.
đź”— Links
Seif Salama on LinkedIn: https://www.linkedin.com/in/seif-salama-53005b61/
Seif’s current company: https://carta.com/
🚀Check out LaunchNotes:...
Published 12/17/22
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Sarah Aleksich (https://www.linkedin.com/in/sarah-a-2818631/) of Popmenu about how to prioritize your time when joining a new company, the importance of “brand” within product marketing, and why it’s important to balance career experience with new perspectives when joining a company.
đź”— Links
Sarah on LinkedIn: https://www.linkedin.com/in/sarah-a-2818631/
Sarah’s company: https://get.popmenu.com/
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Published 12/16/22
Jake, Blake, Adam, and Teddy talk about our favorite company tradition: Innovation Week!
đź”— Links
🚀Check out LaunchNotes: https://launchnotes.com
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https://www.launchnotes.com/launch-awesome
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Published 12/14/22
Steve Klein (@stevenklein - https://twitter.com/stevenklein) of LaunchNotes talk to John Cutler, Product Evangelist and Coach at Amplitude. John talks about how to think about your product strategy, measuring progress on your strategy with the North Star framework, and prioritizing day-to-day work with OKRs.
➡️ Want to submit questions and get invited to our next live AMA? Check out the free Launch Awesome community on Slack - https://www.launchnotes.com/launch-awesome.
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Published 12/13/22
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Jeff Ferguson (https://www.linkedin.com/in/jeffreysferguson/), formerly of Pipeline DB and Confluent, about how he applied lessons from learning poker to build a successful career in SaaS, including working in sales and marketing and becoming a founder.
đź”— Links
Jeff’s previous company, Confluent: https://www.confluent.io/
The startup accelerator Jeff went through when building Pipeline DB:...
Published 11/29/22
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Meghan Keaney Anderson of Jasper (formerly of HubSpot) about how AI is changing the way marketers work, some of the hesitation around AI, and why it’s important to balance conviction with customer research when launching new campaigns.
đź”— Links
Meghan on Twitter: https://twitter.com/meghkeaney
One of Meghan’s favorite tools, Canva: https://www.canva.com/
Meghan’s current company, Jasper:...
Published 11/25/22
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) and Jake Brereton  (@jakebrereton - https://twitter.com/jakebrereton) of LaunchNotes talk about our favorite SaaS homepages. What makes them great? What does a world class SaaS homepage look like?
đź”— Links
Figma: https://figma.com/
PostHog: https://posthog.com/
Dovetail: https://dovetailapp.com/
🚀Check out LaunchNotes: https://launchnotes.com
🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
đź“şFollow on...
Published 11/23/22
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Kevin Garcia of Retool (formerly Twilio Segment) about marketing to developers, how to market horizontal products, and why what worked at a previous company might not work for your current company.
đź”— Links
Kevin’s company, Retool: https://retool.com/
One of Kevin’s favorite tools: https://www.descript.com/
🚀Check out LaunchNotes: https://launchnotes.com
🙏Join Launch Awesome:...
Published 11/21/22
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks to Matt Hodges, Head of Product Marketing Craft at Atlassian. Matt talks about how PLG needs great marketing to work well - specifically marketing sites that convert well and a system for using product launches to fuel growth.
➡️ Want to submit questions and get invited to our next live AMA? Check out the free Launch Awesome community on Slack
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* Jobs-to-be-done Framework -...
Published 11/15/22
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Greg Fulton, Senior Director of Product Management at Blue River Technology. He’s also ran product orgs at exciting companies like Workpattern, Lyte, and AdRoll.
đź”— Links
Blue River Technology: https://bluerivertechnology.com/
Journey: https://www.journey.io/
Tractive: https://tractive.com/
🚀Check out LaunchNotes: https://launchnotes.com
🙏Join Launch Awesome:...
Published 11/10/22
Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Chris Butler of Google (formerly Facebook, Waze, Microsoft) about all things product ops.
đź”— Links
Chris on Twitter: https://twitter.com/chrizbot
“How to Measure Anything” https://www.amazon.com/How-Measure-Anything-Intangibles-Business/dp/1118539273
🚀Check out LaunchNotes: https://launchnotes.com
🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
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Published 11/04/22
Steve Klein (@stevenklein - https://twitter.com/stevenklein) of LaunchNotes talks to Andrea Saez, Senior PMM at Trint. Andrea talks about roadmaps, release timelines, and how product teams can better communicate their plans with the people that care.
➡️ Want to submit questions and get invited to our next live AMA? Check out the free Launch Awesome community on Slack (https://www.launchnotes.com/launch-awesome).
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* The Product Value Creation Plan -...
Published 10/27/22