An excellent podcast for startups
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“April’s show on product positioning is a must-have for startups. I now understand how positioning is the root of all marketing, advertising, branding, and sales.”
gunnarpope via Apple Podcasts ·
United States of America ·
08/16/23
More reviews of Positioning with April Dunford
“Hey April,
How can a PMM influence Sales and Product to change their product mindset if the company was built and has been running for 20 years because the product has been successful and only recently has seen any competition? Bringing data to the table is not enough, especially to contrast...”Read full review »
cjgofjcnchshxkfvhg via Apple Podcasts ·
Brazil ·
09/06/23
“Obviously Awesome is the best marketing book maybe ever. And April is a master at helping tech companies (who are notoriously bad at helping buyers make sense of what they sell) place their products in the right context so people GET IT. Most sales and marketing people are not good at this. April...”Read full review »
Youcantteachwingspan via Apple Podcasts ·
United States of America ·
08/29/23
“Listening to April means living her learnings by laughing along to stories that put positioning in a relatable context. Her humility and humor is as refreshing and smart as I knew it would be when she announced her podcast. Thanks April - looking forward to more!”
Tracy Lisowe via Apple Podcasts ·
United States of America ·
06/15/23
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