The incredibly kind-hearted and open-minded Jenifer Merifield is a Personal Excellence Mentor and Master Integration Coach, and she joins me on the podcast to talk about self-doubt and procrastination, mindset and motivation. Our conversation will take you on a journey of discovery, reflection and inner knowing and I cannot wait to hear what you think!   In this episode we chat about: - Why feeling self-doubt is a choice. And how we can change our perception and perspective. - How to...

Can you believe the podcast now has over 100 episodes? It's been an adventure and I wanted to include you in the celebrations, so tune in to hear some special audio questions from past guests and candle makers as we talk about what it's been like during these past 100 episodes. BYO glass of bubbly 😉   SHOW LINKS: - Charter of Responsibility: https://www.aussiecandlesupplies.com.au/pages/charter-of-responsibility-1 - The Candle Makers Collective:  =$27/month premium membership option:...

Candle maker Alicia from Sweet Soy Candle Co joins me on the podcast to discuss all things candles and her candle making journey.   In this episode we chat about: - Why having self-discipline is necessary, especially when we're not in the best headspace. - Why testing is crucial when changing jars, wax, fragrance oil or wicks and what could happen if you don't test. - The best ways to crack the social media algorithm and how to find your perfect posting formula.   ----------   ...

Managing your expectations is one of the keys to navigating the challenges that come your way - both in business and life. In today's episode I unpack the differences between having expectations and goals, and share 5 ways to set realistic expectations for your candle business, whilst still encouraging you to dream big.   ----------   SHOW LINKS: - $7 Social Media Planner: https://candlebusinesscoach.com.au/social-media-planner/ - The Candle Makers Collective:  =$27/month premium...

There is so much potential when it comes to growing your candle business - and there are a lot of different ways you can approach marketing, advertising and social media to help the journey go a little smoother (and faster). The incredibly talented Erika from Mac & Ernie joins me on the podcast to talk tips and strategy, and to share advice regarding how to launch your business into the next level.   In this episode we chat about: - The differences between being inspired by your...

Today's episode is a quick one - I'm sharing a few updates with you regarding The Candle Makers Collective and the Candle Business Hub Facebook group.   ----------   SHOW LINKS: - The Candle Makers Collective:  =$27/month premium membership option: https://candlebusinesscoach.com.au/the-candle-makers-collective/ =$7/month lite membership option: https://candlebusinesscoach.com.au/the-candle-makers-collective-order-page-lite/ - Free Facebook group:...

If you've ever considered running ads to your candle business and thought it's all too complicated, or perhaps you've boosted a social media post here and there, then today's episode with the beautiful Ellen from Grounded Marketing is the episode you don't want to miss. Ellen and I deep dive into all things Facebook and Google ads and talk about how paid advertising is one of the best (and most effective) ways to grow your business.   In this episode we chat about: - Why there is a...

Hip hip hooray! It's the podcast's 1st birthday!! Can you believe it, my friend? 12 months ago I launched the Candle Business Coach podcast and since then it's been a beautiful whirlwind of incredible conversations, growth and connection. This solo episode is a bit of a longer one, as I reflect on the past year of almost 100 episodes. Can't wait to hear what you think and I definitely can't wait for what's to come in the next year for the podcast. But of course none of this would've been...

When it comes to branding our candle business, there are so many aspects to consider and lots of decisions to make, but first we need to connect in with our intention and really dial into our purpose and how we want our customers to know and feel about our brand. The beautiful Kylie from Tiny Giraffe Art and Design joins me on the podcast to unpack and understand how to weave art, design and meaning into our branding and business in our most authentic way.   In this episode we chat about: ...

Having big dreams for your journey through life (and your candle business) can be both inspiring and exhilarating, but it can also come with guilt if we have children and families to take care of. When we have limited time to invest in our business and we also have babies, toddlers, young or older children that need our attention, how do we prioritise what to do? And if we choose to work in/on our business, how can we manage those feelings of guilt? In today's episode I'm sharing some...

We all know how important it is to show our face on camera to build connections with our followers and potential customers, but why do so many of us struggle to hit record and show ourselves? Today Elaine from Go For It Girl Entrepreneur chats with me about how we can harness the power of video on our socials to boost our brand and sell more products.   In this episode we chat about: - The reasons why so many of us are afraid to show our faces on camera. - How being authentic and...

If you listened to episode 078, you'll know that my guided meditation for candle makers was a gentle introduction into self-reflection and contemplation. I had such lovely feedback from that episode that I decided to create a longer meditation for you, this time focusing on those seeking a higher level of self-worth, self-love and self-acceptance. Enjoy, my friend, and let this be a bit of calm and relaxation in your busy week.   ----------   SHOW LINKS: - The Candle Makers Collective...

Straight shooter Maree from Rawmarrow joins me on the podcast to talk about the power of a well-branded business and the magic of storytelling when marketing your business. If you need a push in the right direction, then this is the episode for you.   In this episode we chat about: - The #1 question you need to ask yourself before you start selling. - Why trying new things is important, as long as you stay aligned with your brand. - How it's crucial to know where you're going and...

When it comes to taking action in your business, do you sometimes hesitate out of fear of being 'seen'? Or perhaps you're unsure if you really want success… In today's episode I'm unpacking the fear of visibility and being successful and sharing some strategies to help overcome these limiting beliefs.   ----------   SHOW LINKS: - The Candle Makers Collective (membership): https://candlebusinesscoach.com.au/the-candle-makers-collective/ - Free Facebook group for candle makers:...

Kind-hearted Peter from Happy Flame joins me on the podcast to discuss all things beeswax candles.   In this episode we chat about: - Why beeswax candles are an important product in the industry and how they are the next level in candle making. - The differences between conventional beeswax and certified organic beeswax. - Why it's crucial to educate ourselves and our customers regarding the ingredients we use in our candles.   ----------   PETER'S LINKS: Instagram:...

As a candle maker and entrepreneur, you will naturally face a diverse range of challenges along your journey (both in business and in your life). How you respond to each challenge will determine the trajectory of your journey. In today's episode I'm sharing 5 tips and strategies for helping you build resilience, so that when you come up against an obstacle, you can move through it with more ease.   ----------   SHOW LINKS: - The Candle Makers Collective (membership):...

When it comes to packaging for our candles and products, there are a few aspects to consider. Today on the podcast the beautiful Monique from PACKQUEEN chats with me about the various types of packaging all candle business owners need to know about to ensure you're choosing the highest quality boxes for your products, whether it be for shipping or gifting.   In this episode we chat about: - Why the unboxing experience for your customers can be the difference between a one off purchase or...

Candle maker Jenni from Hampton Botanic joins me on the podcast to discuss all things candles and her candle making journey.   In this episode we chat about: - How empowering it is to outsource different tasks in your business to free you up to do what you love. - Why accepting that personal growth is part of the business journey helps unlock new personal growth levels. - The determination and focus required to see your business into the long-term future.   ----------   JENNI'S...

Whether you're curious about joining The Candle Makers Collective, haven't yet heard about my free Facebook group or would like to have a 1:1 private coaching session with me, today's episode will give you an update on the various ways we can work together (both paid and free). As always, let me know if you have any questions or comments about this episode or the podcast.   ----------   SHOW LINKS: - The Candle Makers Collective (membership):...

Candle maker Melanie from White Lux joins me on the podcast to discuss all things candles and her candle making journey.   In this episode we chat about: - How going to markets is one of the best ways to do research in your area, not only to find clarity on your target customer, but for your scent range as well. - Why attending markets as a stall holder helps to supplement your sales whilst you grow an online presence. - The importance of finding your tribe of fellow candle makers and...

Using social media effectively can really help boost sales for your candle business. But what do you post? And how often? Let's unpack these questions and more in today's episode, plus I'm sharing 10 content ideas you can start using straight away for Instagram, Facebook or TikTok.   ----------   SHOW LINKS: - The Candle Makers Collective (membership): https://candlebusinesscoach.com.au/the-candle-makers-collective/ - Free Facebook group for candle makers:...

Candle maker Kait from Weave & Grace Candlelight Co. joins me on the podcast to discuss all things candles and her candle making journey.   In this episode we chat about: - How you can find your passion and purpose in the face of adversity. - The importance of outsourcing different aspects of your business. - Why it's vital to trust in yourself as you make decisions about your business and life.   ----------   KAIT'S LINKS: Instagram:...

Ahh hindsight - it's something to look back and wish we knew then what we know now. Today's episode is about the things I wish I knew before starting my candle business. A great listen for any new candle makers that are yet to launch their business, and a good refresher for those that have already launched.   ----------   SHOW LINKS: - The Candle Makers Collective (membership): https://candlebusinesscoach.com.au/the-candle-makers-collective/ - Free Facebook group for candle makers:...

Candle maker Tracy from Bottlenose Candles joins me on the podcast to discuss all things candles and her candle making journey.   In this episode we chat about: - Why having a purpose-driven business allows you to live in alignment with your personal purpose. - How to stay productive and grow your business, even when times are tough. - Why working smarter, not harder and listening to your customers is key.   ----------   TRACY'S LINKS: Instagram:...

For those of you that have followed me for a while or have listened to my solo podcast episodes, you know that I adore sharing a combination of actionable advice for your candle business with a touch of contemplation for your personal growth journey. Today’s podcast episode is a little bit special, in that it leans completely towards the spiritual and self-reflection – today’s episode is a guided meditation for candle makers.   ----------   SHOW LINKS: - The Candle Makers Collective...