Episodes
Recently I hosted a 3-day challenge called The Profitable Partnerships Challenge and it was pretty epic. So, what we're doing today for the podcast is pulling out some of the juiciest parts of the challenge for you, and a highlight on today’s episode. It's the first time that I've posted anything like this before, but I think you’ll still find a lot of value in it. This episode (and challenge) is for you if you want to land more donors, funders, partners, influencers or ambassadors for your...
Published 05/14/24
Today's guest is a real treat, I'm so excited to welcome Karena from Hello Inner Light to the podcast because l've been a big fan of her work for a while. If you have ever tried meditation, affirmations, or thought work and felt like something was missing, you're really going to love today's episode because of the way that Karena teaches this process of somatic healing and just Havening® to relieve stress. I find it much more accessible than the other traditional routes. Throughout this live...
Published 05/07/24
Published 05/07/24
Today we're talking about two things that are required to grow your mission, to grow your impact, to grow your funding, AND to grow your visibility. You have to do these two things repeatedly in order for your organization to grow—prospecting and outreach. I know, I know, these are not the most exciting things to do, but I'm going to walk you through how I handle prospecting and outreach, and how I've literally built three different businesses using a method that works for me. Prospecting and...
Published 04/30/24
Have you ever heard the saying, “Never skip a day,” if you've tried to create a new habit, started a New Year's resolution, or have had any sort of health or fitness related goal, you've probably have. But on today’s episode of the Purpose & Profit Club™, I want to share why I hate this saying and why I think it's just a perfectionist trap. And instead, we’ll talk about how to create new habits, set better goals, how to stick to them, and how I've done this in my own professional and...
Published 04/23/24
How do you keep momentum for 6+ months post-launch? That’s exactly what Laura Belgray and I are chatting about on this episode of the Purpose & Profit Club™ Podcast. Laura is the founder of Talking Shrimp, co-creator of The Copy Cure, and author of Tough T*****s: On Living Your Best Life When You're the F'ing Worst. An award-winning copywriting expert, she helps entrepreneurs find the perfect words to express and sell what they do in a way that gets them paid to be themselves. Throughout...
Published 04/16/24
Today on the Purpose & Profit Club™ Podcast, we're going to talk about underestimating and where this shows up for you personally, where this may show up in your organization, and how you are underestimating your prospects, your donors, your social street teamers, your potential partners, sponsors, etc. I’m going to teach you how to switch your default of underestimating yourself and show you the power of overestimating your capability to increase the possibility of growth for yourself...
Published 04/09/24
As a part of the launch for the next round of The Purpose & Profit™ Coaching Program, I’ve done a lot of free chats with people who want to join. Since the calls, I’ve formulated a list of common issues that nonprofits are facing when it comes to investing in their organization’s growth. The funny thing? Whether their organization raises $1 million+ or $20K, I hear the same issues when it comes to getting the okay from leadership to essentially spend money to make money. There are the...
Published 04/02/24
Did you always know that you were going to be working in the nonprofit world, or is it something that the universe directed you toward? This is exactly what happened for today’s guest, Kathy Ruiz-Carter. After being diagnosed with a rare skin disorder she started a podcast to find community, then started a membership, then finally landed on creating her own nonprofit, the Lichen Sclerosus Support Network. On today’s episode, she shares what she’s learned along the way and how she’s managed to...
Published 03/26/24
The idea of Main Character Energy” is something that has become pretty prevalent and you may think that it doesn’t apply to business, especially if you’re an introvert, but I’m here today to tell you that Main Character Energy is something that you 100% should be leaning into – especially when fundraising for your nonprofit. I know that the very idea of this can feel so uncomfortable, in today’s episode of The Purpose & Profit Club I’m sharing a recent experience of when I was propelled...
Published 03/19/24
Ever wondered how to channel your inner child's fearlessness into your professional life? Buckle up for a road trip that's as unpredictable as the path to social entrepreneurship. I promise, by the end of our journey, you'll discover the three secret traits that the most successful social entrepreneurs swear by. As we navigate the twists and turns in search of hidden antique gems, I share personal stories from my own adventures in leadership, highlighting the power of curiosity, the strength...
Published 03/12/24
Ever wondered how profit and impact work together like a dream team? Let's break it down. Dive into practical strategies with me as we explore the Profit & Impact Flywheel Method – a simple yet powerful way to boost your organization's funding, motivation, and gratitude practice. Choosing thoughts with intention and purpose is the key to your revenue and visibility goals. Don't believe me? Listen to me share how CBT (cognitive behavioral therapy) and  The Ikea Experiment illustrate how to...
Published 03/05/24
Listen to this Open Coaching Call where nonprofit leaders, marketers, and fundraisers asked for support with:  LYBUNT/Lapsed regangment emailsImpactful storytelling when there isn't  Engaging board members who aren't natural fundraisersThe power of a digital toolkit to boost visibility and impact If now is the right time to focus on grant writing and other slow ROI activities Investing in skill building and guidance to upgrade donors, mobilize supporters online, and increase funding...
Published 03/01/24
Ever feel like your nonprofit is stuck on a treadmill, working hard but not seeing the results? In a recent coaching session, Mary shared struggles common among nonprofit leaders. This episode focuses on the transformative power of professional development, particularly in major gifts fundraising. We explore skill-building, embracing a growth mindset, and making strategic investments in your team to enhance your organization's value. Learn about 'going upstream' for vital relationships,...
Published 02/27/24
Meet Nathan Ruby, the Executive Director of Friends of the Children of Haiti (FOTCOH). He's a brilliant fundraiser and longtime client, and today he's sharing how our work together moved his organization from $200,000 annually to $800,000 (even with a small team)! We dig into, marketing, operations, and fundraising have led to a significant boost in donor engagement—demonstrating the undeniable power of combining communications, marketing, and the art of connecting with those who support...
Published 02/20/24
Are you struggling to secure the funding your organization needs or ready to scale past last year's revenue? Wondering whether a coach or a consultant can help you break through those fundraising barriers? This conversation is for you! We'll dissect the roles of coaches and consultants and how they can specifically tackle your nonprofit's challenges. Whether it's donor fatigue, ineffective campaigns, or the need for sustainable strategies, we're here to guide you. By the end of this episode,...
Published 02/13/24
Meet Wendy Faust, the driving force behind the Live Like Lou Foundation and a remarkable client who's shown up with bold and courageous action.  Wendy shares not only how she met but doubled her fundraising goal without breaking a sweat!   Wendy boosted donor loyalty and fundraising success by using email marketing to increase her revenue, loyalty, and storytelling.  She lets us in on the secrets of leveraging email marketing, segmenting messages, and the surprising strength found in...
Published 02/06/24
Let's explore what inspires action. We emphasize the importance of the audience and the impact of influence -- with the rise of Stanley's $40 insulated cup to a $2,000 eBay sensation.  The key to this transformation was shifting the target audience, but influence played a pivotal role.  But audience alone isn't the whole story. The colossal revenue spike was driven by the potent force of influence. Two influencers played a pivotal role in changing the game for Stanley, demonstrating the...
Published 01/30/24
The last 2 months of the year are the most revenue-generating of the year… but you’ve also trained your donors to show up those last 2 months of the year. What if you created a more sustainable revenue stream year-round?   In this episode, I'll cover: Direct Mail: We'll discuss why it's still a vital tool.Online Fundraising: We'll explore why it's a must, but often not done well.Unique Voice: How to speak to your ideal donors authentically and with authority.Humanizing Your Organization:...
Published 01/23/24
Consider this: the natural tendency for things is to atrophy over time if we don't actively engage with them. The notion that it all happens effortlessly is one of the biggest misconceptions out there. To ensure sustained growth, consistent effort is an absolute necessity. Don't allow things to wither away; instead, embrace the challenge and commit to ongoing action. And here's the secret: when they do start to lose their luster, that's when it's all about focusing like a laser beam, taking...
Published 01/16/24
I'm thrilled to welcome Josh Penny, Director of Social Impact at Hinge,  to discuss the importance of in-person connections today and Hinge's "One More Hour" initiative which is investing $1 million to strengthen communities. The U.S. Surgeon General's warning on the loneliness epidemic and its impact on Gen Z is discussed. We also spotlight ideal nonprofits that should apply for this grant -- applications are open until January 30th!      We delve into Josh's vision for the program's...
Published 01/09/24
Ever felt the burnout creeping in after countless hours of dedicated nonprofit work? What if there was a way to channel your passion for change-making without sacrificing your mental health and job security? Join us to rethink your role in the nonprofit world with expert grant writer, podcast host, and coach, Holly Rustick, as we pull back the curtain on the often unacknowledged realities of toxic nonprofit jobs and explore the stability freelancing offers as an alternative path. Whether...
Published 01/02/24
I'm sharing a complete guide of 12 transformative lessons—to propel you forward into the coming year. We'll delve into what sets apart the most successful nonprofit leaders and changemakers.  Have you ever felt the weight of judgment while promoting your cause or felt frustrated by revenue plateaus or a failed campaign? Let's navigate through these hurdles together, exploring strategies and insights that pave the way for growth, resilience, and impactful change.  The Profit & Growth...
Published 12/26/23
Today I'm sharing an interview every mission-driven leader needs to hear. We dive into the hurdles leaders often face – juggling time constraints and securing vital funding. I'll share from my own experience how an entrepreneurial mindset and a positive approach help navigate these complexities. Thanks to our friends at Your Path Nonprofit Leadership Podcast for letting me share this conversation! Together, we'll uncover three key aspects crucial to effective leadership, focusing on practical...
Published 12/19/23
PSA: You're leaving money on the table by overlooking repeat customers, donors, or forgotten prospects!  We're breaking free from the myth that these groups have exhausted their ability to contribute and demonstrating how reaching out can unlock new revenue streams for your nonprofit.   Listen to find out the power of an abundance mindset, and the art of making your asks without apology.  Understand the significance of focusing on the 'yeses' and not getting discouraged by the 'nos'.   Think...
Published 12/12/23