Episodes
Welcome back to Marketing People Love. I'm your host, Jacques Spitzer. And today, I smell good. That's because I have Sergio Tache from Dossier joining me for the conclusion to our conversation. Dossier has exploded onto the scene over the last few years as an affordable alternative to designer sets. And they have viral content creators evangelizing their product all over the Internet. And a YouTube campaign that we did together that has scaled to tens of millions of views. So get ready to...
Published 02/14/23
Welcome to Marketing People Love. I'm your host, Jacques Spitzer. And today, I smell good. That's because I have Sergio Tache from Dossier joining me. Dossier has exploded onto the scene over the last few years as an affordable alternative to designer sets. And they have viral content creators evangelizing their product all over the Internet. And a YouTube campaign that we did together that has scaled to tens of millions of views. So get ready to fall in love with smelling good. Sergio,...
Published 02/07/23
  Welcome back to Marketing People Love. I'm your host, Jacques Spitzer. Today, I have part two with a guest who is unlike any brand we have ever had on this show. Isaac Medeiros, owner of Mini.Katana, one of the only brands in the world built on organic content that people actually love. With a community of over 1.3 million subscribers on YouTube and an email list of 400,000 people, currently a 50% open rate, this man has built a team and a community that people absolutely love. In...
Published 01/31/23
Welcome to Marketing People Love. I'm your host, Jacques Spitzer. Today, I have a guest who is unlike any brand we have ever had on this show. Isaac Medeiros, owner of Mini.Katana, one of the only brands in the world built on organic content that people actually love. With a community of over 1.3 million subscribers on YouTube and an email list of 400,000 people, currently a 50% open rate, this man has built a team and a community that people absolutely love. In fact, his website's getting...
Published 01/24/23
Welcome back to Marketing People Love. I'm your host, Jacques Spitzer. Today part 2 of my interview with Cody Plucker, CMO at Jones Road Beauty, who I met actually through Twitter because he is someone who is thinking about marketing 24 seven. And I'll warn you, this is not necessarily a conversation about beauty, but it is a beautiful conversation about the beauty of marketing. Sparks fly as we talk about the ROI of joy and debate data versus vibes, as he says. How did you brand building...
Published 01/17/23
Welcome to Marketing People Love. I'm your host, Jacques Spitzer. Today I have Cody Plucker, CMO at Jones Road Beauty, who I met actually through Twitter because he is someone who is thinking about marketing 24 seven. And I'll warn you, this is not necessarily a conversation about beauty, but it is a beautiful conversation about the beauty of marketing. Sparks fly as we talk about the ROI of joy and debate data versus vibes, as he says. How did you brand building and performance? What is...
Published 01/10/23
Welcome back to Marketing People Love. If you're passionate about storytelling, brand marketing and knowing what it takes to create marketing people love, then this podcast will be a place for you to get inspired by some of the top experts in the world who are actively creating marketing people love. I have part 2 for you, of my conversation with Lauren Thomas. She's the senior communications manager at Intuit and leads social for TurboTax. Lauren's background and success is absolutely...
Published 12/20/22
Welcome to Marketing People Love. If you're passionate about storytelling, brand marketing and knowing what it takes to create marketing people love, then this podcast will be a place for you to get inspired by some of the top experts in the world who are actively creating marketing people love. Today I'm joined by Lauren Thomas. She's the senior communications manager at Intuit and leads social for TurboTax. Lauren's background and success is absolutely impressive because she's been in...
Published 12/13/22
Welcome back to Marketing People Love, with Jacques Spitzer. If you're passionate about storytelling, brand marketing and knowing what it takes to create marketing people love, then this podcast will be a place for you to get inspired by some of the top experts in the world.   Today I have part 2 of my conversation with Jason Panzer, President at Hexclad Cookware. Hexclad exploded in the last two years partnering with perhaps the most famous chef today, Gordon Ramsay. Jason is going to take...
Published 12/07/22
Welcome to Marketing People Love. I am your host, Jacques Spitzer. If you're passionate about storytelling, brand marketing and knowing what it takes to create marketing people love, then this podcast will be a place for you to get inspired by some of the top experts in the world. Today I have Jason Panzer, President at Hexclad Cookware. Hexclad exploded in the last two years partnering with perhaps the most famous chef today, Gordon Ramsay. Jason is going to take us through the marketing...
Published 12/01/22
Welcome back to Marketing People Love, with your host Jacques Spitzer. Today I have Part 2 with Katie Babineau, Global Head of Marketing at Snapchat, who knows a thing or two about creating marketing that people love. We will be diving even deeper into AR and all things future marketing. Katie is living in the future every day as part of their augmented reality division at Snap Labs. She's worked for Sony, GoPro, Apple, and now Snapchat. So get ready to learn more about where augmented...
Published 11/22/22
Welcome to Marketing People Love, with your host Jacques Spitzer. If you're passionate about storytelling, brand marketing and knowing what it takes to create marketing people love and this podcast will be a place for you to get inspired by some of the top experts in the world. Today I have Katie Babineau, Global Head of Marketing at Snapchat, who knows a thing or two about creating marketing that people love. She is living in the future every day as part of their augmented reality division...
Published 11/15/22
Welcome back to Marketing People Love; and part two of our conversation with Josh Friedman, CMO of Dr. Squatch. Josh and I have worked together to take Dr. Squatch from “millions” to “tens of millions” and then to hundreds of millions… and we have so much more in store –He is going to share about the decision and impacts of running a superbowl spot –and he is going to share the top mistake he sees brands making that squashes their growth..and instead how they can Squatch their growth.
Published 11/08/22
Welcome to Marketing People Love!  I’m your host Jacques Spitzer. If you are passionate about storytelling, brand marketing and knowing what it takes to create marketing people love –then this podcast will be a place for you to get inspired by some of the top experts in the world. Today I have a good friend Josh Friedman, Chief Marketing Officer of Dr. Squatch – Mr. Forbes 30 under 30 himself. We have worked together to take Dr. Squatch from “millions” to “tens of millions” and then to...
Published 11/01/22
Welcome back to Marketing People Love. If you're passionate about storytelling, brand marketing and knowing what it takes to create marketing people love, then this podcast will be a place for you to get inspired by some of the top experts in the world. Today, I have part two of my conversation with Maggie Lee, Chief Marketing Officer of Fresh Clean Threads. Previously known as Fresh Clean Tees. Maggie is going to share the breakdown of that name change, which is a huge decision for a brand...
Published 10/25/22
Welcome back to Marketing People Love. If you're passionate about storytelling, brand marketing and knowing what it takes to create marketing people love, then this podcast will be a place for you to get inspired by some of the top experts in the world. Today, I have Maggie Lee, chief marketing officer of Fresh Clean Threads. Previously known as Fresh Clean Tees. Maggie is going to share the breakdown of that name change, which is a huge decision for a brand who has built so much equity...
Published 10/18/22
Welcome back to Marketing People Love. If you are passionate about storytelling, brand marketing and knowing what it takes to create marketing people love – then this podcast will be a place for you to get inspired by some of the top experts in the world. In this part two of my conversation with my dear friend Sandra Clark- Global Brand Marketing Manager for The North Face, we dive even deeper into her story and work with The North Face. She has a pretty amazing role and gets to be a part...
Published 10/11/22
Welcome to Marketing People Love; If you are passionate about storytelling, brand marketing and knowing what it takes to create marketing people love – then this podcast will be a place for you to get inspired by some of the top experts in the world. I have a treat for you all today. My dear friend Sandra Clark- Global Brand Marketing Manager for The North Face. She has a pretty amazing role and gets to be a part of incredible brand collaborations – And we will dig into advice she has for...
Published 10/04/22
Welcome back to Marketing People Love. Today we have part two of our conversation with Chris Gronau, Director of Brand Response Content for Manscaped. Chris has been there since the very humble beginnings with Manscaped before they were this household name in the U.S. and going worldwide. He's going to talk about what it's like to work with ball jokes. Not really, but kind of. He's going to talk about the need to create different types of content at various levels of the marketing funnel,...
Published 09/27/22
Welcome to Marketing People Love. Today I have Chris Gronau, Director of Brand Response Content for Manscaped. Chris has been there since the very humble beginnings with Manscaped before they were this household name in the U.S. and going worldwide. He's going to talk about what it's like to work with ball jokes. Not really, but kind of. He's going to talk about the need to create different types of content at various levels of the marketing funnel, and talk about the power of working with...
Published 09/20/22
Welcome back to Marketing People Love, with Jacques Spitzer. If you are passionate about storytelling, brand marketing and knowing what it takes to create marketing people love then this podcast will be a place for you to get inspired by some of the top experts in the world who are actively creating Marketing People Love. Today we have part two of our interview with Melissa Rosenthal, Chief Creative Officer for ClickUp which raised $400M at a $4B valuation, that's a quadruple unicorn! She...
Published 09/13/22
Welcome to Marketing People Love, with Jacques Spitzer. If you are passionate about storytelling, brand marketing and knowing what it takes to create marketing people love then this podcast will be a place for you to get inspired by some of the top experts in the world who are actively creating Marketing People Love. Today we have Melissa Rosenthal Chief Creative Officer for ClickUp which raised $400M at a $4B valuation, that's a quadruple unicorn! When people say someone is on a “rocket...
Published 09/06/22
Welcome to Marketing People Love. If you are passionate about storytelling, brand marketing and knowing what it takes to create marketing people love – then this podcast will be a place for you to get inspired by some of the top experts in the world. In this part 2, I am joined once again by Sean Frank, CEO of Ridge. Over the last decade they have built a business that does over $100 million a year in revenue and re-defined not only what people can expect from a wallet but other everyday...
Published 08/30/22
Welcome to Marketing People Love. If you are passionate about storytelling, brand marketing and knowing what it takes to create marketing people love – then this podcast will be a place for you to get inspired by some of the top experts in the world. In this episode, I am joined by Sean Frank, CEO of Ridge. Over the last decade they have built a business that does over $100 million a year in revenue and re-defined not only what people can expect from a wallet but other everyday upgraded...
Published 08/29/22
Welcome to "Marketing People Love" This podcast dives into conversations with some of the top brand and marketing experts in the world who are creating marketing that people genuinely love.  The goal of the podcast is to inspire storytellers and brand marketers who are hungry for inspiration and tangible takeaways. Guests include top marketers, CMOs and CEOs from brands like: The North Face, ClickUp, Dr. Squatch, Manscaped, Lume, Snap Chat, Fresh Clean Threads, Ridge, Hexclad and more.  ...
Published 08/23/22