Embark on a journey through the dynamic world of e-commerce analytics with the wizardry of James King, the seasoned pro from Data Made Simple. On the Ecommerce Australia Podcast, we capture the essence of data-driven transformation with James, who narrates his personal evolution from a shelf-stocker in the UK to an analytics powerhouse down under. We navigate the challenges of combining creativity with hard data, dwelling on the essential skill of data literacy within teams—a skill paramount...

We speak with the Conversion Rate King himself Ilan Hurtwitz, who runs a conversion rate optimisation business called Clever Conversions. Unlock the secrets to e-commerce success with Ilan Hurwitz of Clever Conversions, a maven in the art of turning browsers into buyers. Our enlightening chat with Ilan traverses his evolution from conventional marketing to the innovative frontier of conversion rate optimisation, emphasising how critical data and targeted research are in amplifying profits...

Unlock the future of e-commerce with Daniella Cohen, the head of ecommerce at WellCo, in a candid conversation that will leave you both informed and inspired. Daniella, who's gearing up for a major move to Sydney, recounts her journey through the industry's evolution, from handling Providoors exponential growth during the pandemic to kick-starting her own project, Supper Supply.  The episode is sprinkled with her insights on navigating customer behaviour shifts post-COVID, and the personal...

Join us on a captivating journey from Sydney to Melbourne, with digital marketing guru, Nick Morgan.  In this enthralling conversation, we travel down memory lane, tracing Nick’s path from the corporate world to the dynamic field of digital marketing.  We explore the early days of his career, his transformational role in digital marketing and e-commerce, and his unique philosophy of work-life integration.  As he opens up about his pioneering experiences in digital marketing, he also...

What happens when you mix wine trading in China, a million-dollar reality TV win, and a burning ambition for property development?  You get the founder of three thriving e-commerce businesses - Shader Australia, Tumble Bear, and Phantom Hardware!  Our first in-studio guest shares his entrepreneurial journey from a single product to a massive social media-driven business empire.  He sheds light on the power of social media and compelling content in skyrocketing his ventures.  Delving into...

Have you ever wondered why some e-commerce businesses skyrocket while others plateau? The answer lies in the metrics they prioritise and how they execute their strategies, especially during high-stake periods like Black Friday. We sat down with Nathan Perdriau, co-founder of BlueSense Digital, who has plenty of insights to share after years of navigating the choppy waters of digital marketing and e-commerce. Our conversation starts with an insightful look at the importance of focusing on...

Are you prepared to supercharge your ecommerce business with insights from Andy Rooke, the founder of Grey Matters Advisory?  Strap in as we navigate the fascinating terrain of business strategy, discussing everything from the power of hiring for attitude over skill, to the importance of timing in business growth. Andy's wealth of experience with companies around the globe offers a unique, real-world perspective, complementing our deep-dive into effective business scaling. We take a detour...

Are you geared up for the holiday sales season yet?  If not, worry not. We've got you covered! In our latest conversation, we invited Adriana, the brainchild behind Flowmingo, an email and SMS marketing agency.  Her invaluable insights on crafting engaging subject lines, pre-planning campaigns, setting up automation flows, and the power of audience segmentation will ensure your readiness to smash the upcoming holiday sales season.  Looking to optimize your forms for maximum email...

Ever wished you could peer into the mind of a successful online business entrepreneur?  Now's your chance.  Today, we get upfront and personal with Taryn Williams, founder of The Right Fit and #Gifted, as she unveils her journey of building successful online brands while navigating through price pressure and a shift to digital business.  We delve into the importance of structuring your day, and Taryn shares how she uses her mornings to fuel her creativity and reflection, leading to...

Ever dreamed about owning a successful e-commerce business? Host Ryan Martin (Founder of Remarkable Digital) interviews Brendan Gillen (Founder of Million Dollar Store) Brendan, a seasoned e-commerce veteran and our first returning guest, shares a wealth of knowledge gleaned from his 15-year journey in the industry, during which he has built up his own thriving enterprise, Fight Gear Direct.  Despite the myriad challenges of running a digital business, Brendan sheds light on the...

Ready to embark on an entrepreneurial adventure?  Join us as we sit down with Justin Snyder, the formidable force behind Forest Super Foods, who demystifies a two-decade journey in the e-commerce world.  Get the insider scoop as he candidly shares his evolution from selling handmade leather bags door-to-door to building a thriving business online. With Justin as our guide, we traverse the many challenges of crafting a website from scratch, and explore the merits of WordPress over...

What if you could harness the power of digital transformation and leverage your customer data in a way that results in exceptional customer experience?  That's exactly what we discuss in this riveting conversation with Troy Townsend, co-founder and executive director of Zitcha.  We take a journey from the serene Noosa to the intricacies of building Zitcha and how it is innovative in transforming the retail industry.  Troy gives a fascinating perspective on the seismic shift in the ad tech...

Ever wondered how a global leader in sexual wellness and happiness navigates the challenges of the e-commerce world.  Charlie Ganzen, the director of Lovehoney Group, offers a wealth of insights from his career journey, his daily routines, and his personal approach to maintaining growth and profitability in these testing times.  Drawing on his experience at YouFoodz and his momentous win of the Run With the Bulls Award, Charlie walks us through the resilience, planning, and strategic...

Ryan Martin - Founder of Remarkable Digital and Host of eCommerce Australia, interviews Ben Anderson - Head of eCommerce at Rebel Sport. Ryan first met Ben when they both worked at 2XU from 2015 onwards. Ben has since gone on to work as head of eCommerce for Accent Group and now is in the same role at Rebel Sport. We speak to Ben about the metrics that matter in eCommerce, the current environment, how Enterprise level companies grow their online revenue, and how SMB's can use the same...

Ryan Martin (Founder, Remarkable Digital) interviews Simon Jordan, Digital Director at Prime100.  Simon is personable, affable, a great family man and a wealth of knowledge in the world of eCommerce and digital.  A must listen for anyone in eCommerce, we talk about his early days at United Tools, lessons learnt which he carried on to 2XU and then onto Shaver Shop as GM of eCommerce and Digital.  Simon shares some terrific insights which you can apply to your eCommerce business. Enjoy. How...

Ryan Martin (Founder - Remarkable Digital) interviews Co Founder of The Thoughtful Agency Prav de Silva.  Prav has built a successful ecommerce agency with his brother Rev, with particular expertise in fashion and lifestyle brands.  They have a further specialisation in assisting to grow each brand in the US market.  We talk about retention, what drives the best retention. We talk about the best brands are paying much attention to loyalty.  Prav also touches on the importance of brand,...

Ryan Martin, Founder of Remarkable Digital and Host of eCommerce Australia, interviews Gavin Ballard from Submarine by Disco Labs.  Are you an eCommerce store owner on Shopify Plus? Do you operate a subscription business model? Or, are you planning to launch pre-sale and crowdfunding campaigns? 🤔📈 If yes, then this episode is designed with YOU in mind.🎯 Gavin brings his vast knowledge and years of experience to discuss: ✔️ The power of Shopify Plus for eCommerce success 🛍️💰 ✔️ The...

🎙️🇦🇺 **eCommerce Australia Podcast, Episode 31: Behind the Success of Scratch Pet Food with Co-Founder Mike Halligan** 🐾💼 🎯 *Key Takeaways:* 1. 🐕‍🦺 Mike Halligan's journey in founding Scratch Pet Food, a 100% subscription-based eCommerce business. 2. 💡 Insights into how Scratch Pet Food started from scratch and successfully scaled up. 🚀 3. 🛍️ The unique business model of Scratch Pet Food: why they chose to go 100% subscription-based. ⏰💳 4. 🕸️ Changes in SEO strategies over the years and...

Interview with creative director Joel Shaddock.  We cover plenty of eCommerce strategies and best practise Joel has learned from working with 2XU and The Oodie, especially through their growth phase.  We discuss:  Education Vs Sales Content Why Retention is King User Experience essentials Best channel for immediate ROI And much more!  How do you score on the eComm quiz? https://ecommaustralia.scoreapp.com

In this episode we talk all things Meta and Google Ads with founder of Simply Converting, Luke Smith.  Luke has worked with some great brands such as Tom Ford, Qantas, MTV, McDonalds and Audible.  We discuss what is working for paid acquisition in 2023, the trends he is seeing and forecasts for the rest of 2023, and how brands can set themselves up for a big Black Friday/Cyber Monday in 2023 by doing the work early.  You can find more info on Luke by connecting with him on Linkedin through...

We interview Claire Jewell who recently started as Head of Marketing for Systema AI.  We talk about how the race to privacy is effecting marketing, attribution and how Systema AI actually works with eCommerce businesses to ensure the best CX/UX and how we can still personalise each website visitor, without the requirement for cookies.  As I'm sure most would be aware, cookies are slowly being phased out, and this is where System AI work's it's magic.  They currently average a 62 X ROI, and...

In this episode we are are joined by Co-Founder and Joint CEO of Shippit Rob Hango-Zada.  We discuss the rise of eCommerce and how Shippit is enabling eComm businesses to focus on what they do best, and leave the logistics and shipping to the Shippit platform.  Rob shares some fantastic insights into business, industry trends, consumer expectations around shipping that simply need to be heard.  A wealth of knowledge and an class act, very impressed by Rob and his story, and the wider...

In this episode we discuss how the year has been in eCommerce Australia for 2022, predictions for next year.   We cover how to become more creative in the boardroom, the skill gaps currently and how to bridge these with education, personalisation and segmentation of databases. We learn more about Alita Harvey-Rodriguez and MI Academy, and how you can get involved in Hack Games for 2023 - See link below  https://miacademy.com.au/events-workshops/hackgames-2023 How do you score on the...

They say the first sign of insanity is talking to yourself! Lucky I was recording a podcast so it was all for a great cause!  This episode is a recap of some lessons shared through our awesome guests we've had on throughout the year, plus some of my own experience and areas my clients have had success in 2022.  I've also created a quiz for those that are interested in growth opportunities for 2023 and to shine a light on some areas you may not have given much thought to.  How do you score...

In this episode we talk to Matias Salinas from Little Phil.  We cover topics such as employee giving and retention, how Little Phil is enhancing the eCommerce space with their new integration into Shopify, and how your business can join Little Phil, and have a positive impact on charity donations, and highlighting your company policy to your customers and staff around donations to worth causes.  How do you score on the eComm quiz? https://ecommaustralia.scoreapp.com